News and notes from Google Down Under
Find voter information at the Google elections hub
Monday, August 26, 2013
With more Australians coming online before election day to find out more about the people and policies that will inform their vote, we’ve put together an elections hub at
that brings together the latest election-related news, commentary, videos, and trends from across the web.
The page curates the top stories on the major issues of the campaign, and hosts up-to-date videos from our community of YouTube partners via the
YouTube elections hub (
). Official party profiles are just a click away; you can even join face-to-face conversations with candidates on Google+ Hangouts On Air held in conjunction with Fairfax Media.
To mark the launch of the election hub, we’ve taken a look at search interest in the hot button issues across the country.
We looked at national search interest around the key issues of the
economy, health care, broadband, marriage equality, climate change, education,
from the past 12 months.
We then identified which issues mattered most to each state by comparing the proportion of searches to the national average.
Here’s what we found:
Victoria and South Australia have the strongest interest in health, which includes searches on the government’s
These states also have a high interest in education
matters such as the
Western Australia and Queensland have the highest proportion of search interest in economic issues such as
Tasmania and New South Wales showed the strongest interest in broadband and the
. Tasmanians were almost twice as likely to search about
on Google than the rest of Australia.
New South Wales and Victoria had higher than national average searches for family issues such as
You can find this infographic and more on the
Google elections page
. Keep an eye on the hub as the campaign unfolds for more useful voter information before Election Day.
Posted by Johnny Luu, Communication and Public Affairs Manager, Google Australia
Calling all start-ups: Google for Entrepreneurs Day 2013 is coming
Friday, August 23, 2013
10 years ago, in a garage in Hunters Hill, a group of entrepreneurs were working on what they hoped would be a better online map. That scrappy startup in a garage became Google Maps, showing that great ideas and world-changing businesses can come from any corner—indeed, any garage—of the globe.
We want to make sure that our homegrown entrepreneurs who are working on today’s most exciting technology start-ups have all the tools and knowledge they need to take their big idea to the world, so on September 23, we’re hosting our second
Google for Entrepreneurs Day
at Google in Sydney. It’s the kick-off event for a week long global series of events for entrepreneurs run by the
Google for Entrepreneurs
Google for Entrepreneurs Day has a
developer stream and a business stream
, so whatever side of the business you’re on, there’ll be lots to learn - from better analytics for your web properties, through to developing for different web platforms, through to making money from your site. You can see a full agenda
, and register to attend
- places are limited, so get in quick.
Google for Entrepreneurs Day takes place during the two-and-a-half week
, a nationwide festival of startup-related events taking place across Australia from September 18 to October 7. Startup Spring is the first major initiative from
, a newly-formed group representing the tech startup industry and aiming to improve the environment for startups in Australia, ultimately making their success a national imperative for our country.
That’s because a strong homegrown tech sector is vital to future Australian jobs and wealth. A recent report by PwC found that the
tech startup sector has the potential to reach $109bn (4% of the economy) and employ more than 540,000 people
. Today there are around 1,500 tech start-ups in Australia, but we hope to see thousands more in future … and maybe some of the tools and ideas learned at Google for Entrepreneurs Day will help the next generation flourish. We hope to see you there!
Posted by Alan Noble, Engineering Director, Google Australia
Australia Votes, your YouTube hub for Election 2013
Thursday, August 15, 2013
Australians are increasingly coming online to watch political speeches, interviews, campaign ads and, of course, the occasional gaffe. Just two weeks into the campaign, we’ve already had millions of views of election-related videos on YouTube.
To make it easier to discover and watch videos about the Federal Election, we’ve created a YouTube Elections Hub at
Curating videos across YouTube, the channel is a one-stop shop for Australian voters to watch, share, and discuss the videos that are shaping the campaign.
We’ll feature election content from our YouTube partners such as the
News Corp’s Voice of Australia
, as well as help you discover new content from our wider YouTube community.
You can explore playlists based on current issues such as
. And for a bit of light relief, you can watch the
satire & comedy
playlist on the election.
With the launch of
, we wanted to take stock of how campaign politics are increasingly being played out on YouTube:
Of the major parties, the Liberal Party’s official channel has the highest number of total views on YouTube, with their most popular video, an animated cartoon titled ‘
The Headless Chooks in 'The Gillard Experiment'
reaching over 400,000 views. It trumps Labor’s ‘
Raising the Standards
video, which calls for a stop to negative politics, with just over 86,000 views. The Greens’ top video, ‘
Julia and Tony, Stop Delaying the Inevitable
on marriage equality, has 13,000 views.
However, the top political campaigner on YouTube is not a political party, but
. With more subscribers and video views than all three parties combined, their top video, ‘
’ — an appeal for marriage equality — has clocked more than eight million views to date.
With millions of Australians visiting YouTube every month to be entertained and informed, GetUp’s success shows there’s still a huge untapped potential to gather a large audience around important political and social issues.
Posted by Johnny Luu, Communication and Public Affairs Manager, Google Australia
Cafes, art galleries and surf shops: Australia’s web heroes
Tuesday, August 13, 2013
For hundreds of thousands of small businesses, the web has created the chance to reach potential customers who might not normally walk through their door. By connecting small businesses with potential suppliers and customers all over the country and the world, it has removed the tyranny of distance, and allowed entrepreneurial business people to start up their operations in cities and small towns and everywhere in between.
For the second year in Australia, we’re recognising and celebrating those towns and regions whose small businesses are making the most of online tools like websites, social media, and online marketing to expand and grow. We call them ‘eTowns’, and whether it’s an
art gallery in Darwin
healthcare business on the Sunshine Coast
surf, kite, and snowboarding store in Port Phillip
, they all know that online, there are no boundaries of geography or size.
Our winning Aussie eTowns for 2013 are:
Holdfast Bay, SA
North Sydney, NSW
Port Phillip, Vic
South Canberra, ACT
Sunshine Coast, Qld
The strong performance of these towns and regions is great news for Australia’s economy. Research by
Deloitte Access Economics
has found that small businesses with a high digital engagement are twice as likely to be growing revenue, and each twice as much revenue per employee. They are also four times as likely to be hiring.
Congratulations to our eTown winners and we look forward to revealing the national winner shortly.
Posted by Claire Hatton, Head of Local Business, Google Australia
Hangout with the movers and shakers of the Australian Federal Election
Monday, August 5, 2013
The Internet can be a powerful tool for democracy: it connects candidates to constituents, breaks down geographical barriers, and offers a platform for open dialogue.
As the Australian federal election gathers momentum, Fairfax Media (publisher of
The Sydney Morning Herald
) will be hosting a series of Google+ Hangouts On Air. They’ll be connecting voters will some of the most well-known faces asking for your vote come polling day.
Hosted by Fairfax political editor
, you can ask your questions and have your say via the
+Sydney Morning Herald
. And if you want to be in the
Hangout On Air
itself, you can leave a comment or pose a question
From US President
to German Chancellor
, Hangouts On Air have been used by political leaders around the world to talk openly about topics that matter most to citizens. We look forward to some Aussie politicians adding to this growing tradition. We look forward to some Aussie politicians and citizens joining this global conversation.
For more information about the Fairfax Election Hangouts On Air, click
Posted by Johnny Luu, Communications and Public Affairs Manager, Google Australia
Global YouTube stars are coming here... to Sydney... in 2 weeks time...
Friday, August 2, 2013
[Guest blog post by Eric Woo, Co-founder & Director, VIDinc 2013]
You know them. They’re the comedians, dancers, musicians, singers, gamers and models who you watch, replay, and then forward on to your mates. Their view counts and subscribers are in the millions. Now, the world’s biggest YouTube sensations are stepping away from their webcams to entertain you here in Sydney.
VIDinc, Australia's first major YouTuber festival, will open on August 18
in Sydney. The event
will include live performances, DJs, dance-offs, and so much action that we had to organise two stages for the event.
International talent like
are descending on Sydney to join forces with local talent such as
for fan meet and greets, workshops, and live performances. For any prospective Youtubers, there will be workshops on August 17 to inspire and educate you on how to script, present, produce and commercialise your own videos.
For more information on the artists, workshops and to get tickets for VIDinc 2013, check out
Guest blog post by Eric Woo, Co-founder & Director, VIDinc 2013
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