tag:blogger.com,1999:blog-43712969506681422142024-03-09T08:16:02.213+11:00Official Google Australia BlogNews and notes from Google down under.Unknownnoreply@blogger.comBlogger1176125tag:blogger.com,1999:blog-4371296950668142214.post-56413023711618437472021-09-30T07:00:00.001+10:002021-09-30T07:00:00.317+10:00YouTube Shorts Fund expands to Australia<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiIc5G1BYV7HX9nXcgaM9xw28-CrQXXLsK-AKb2otwOYofb2TQV3CS0MDnCcrxZ8a8yIawBFAkOGTYnxWP37WlGxorQ0LszrYLpFdo2ebbmrmGaQN8w1EG-xjRNoR4pzmCIWlrgPSxqfxE/s386/Screen+Shot+2021-09-29+at+7.00.53+pm.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="370" data-original-width="386" height="307" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiIc5G1BYV7HX9nXcgaM9xw28-CrQXXLsK-AKb2otwOYofb2TQV3CS0MDnCcrxZ8a8yIawBFAkOGTYnxWP37WlGxorQ0LszrYLpFdo2ebbmrmGaQN8w1EG-xjRNoR4pzmCIWlrgPSxqfxE/s320/Screen+Shot+2021-09-29+at+7.00.53+pm.png" width="320" /></a></div><div>Australian creators are now eligible for a Shorts Fund bonus! We started the YouTube Shorts Fund to reward creators who make creative and unique Shorts - and now we’re expanding eligibility to over 30 new countries, including Australia! </div><div>First <a href="https://blog.youtube/news-and-events/10-ways-monetize-youtube/">announced</a> by Robert Kyncl, YouTube’s Chief Business Officer in August, the US$100M fund will be distributed over 2021-2022. Each month, we’ll invite thousands of <a href="https://support.google.com/youtube/thread/119786698/it%E2%80%99s-here-the-youtube-shorts-fund-%F0%9F%92%B0?hl=en">eligible creators</a> to claim a payment from the Fund. This is the first step in our journey to build a monetisation model for Shorts on YouTube and any creator that meets our eligibility criteria can participate. </div><div>We’re excited about what this means for creators in Australia. Not only does the Shorts Fund reward the next generation of mobile creators for their original contributions to Shorts, it also offers them a new way to earn money and build a business on YouTube. </div><div>YouTube has helped a growing community of creators and artists to transform their creativity into viable businesses. We laid the groundwork for this modern-day creator economy over 14 years ago when we launched the YouTube Partner Program (YPP) — a first-of-its kind business model that shares the majority of revenue generated on the platform with creators. Along the way, we’ve continued investing in new monetisation options for creators beyond advertising, including, <a href="https://creatoracademy.youtube.com/page/course/merchandise">Merchandise</a>, <a href="https://creatoracademy.youtube.com/page/course/channel-memberships">Channel Memberships</a>, <a href="https://creatoracademy.youtube.com/page/course/superchat-and-superstickers?hl=en">Super Chats and Super Stickers</a>. In just over the last three years, we’ve paid more than $30 billion to creators, artists, and media companies. And in Q2 2021, we paid more to YouTube creators and partners than in any quarter in our history. </div><div>What do <a href="https://www.youtube.com/c/howridiculous">How Ridiculous</a>, <a href="https://www.youtube.com/channel/UCZ4AMrDcNrfy3X6nsU8-rPg">Economics Explained</a> and <a href="https://www.youtube.com/c/Sakshammagic">Saksham Magic</a> all have in common? They’re storytellers, directors, editors, marketers, and entrepreneurs — all in one. The incredible range of talents and skills of creators is inspiring. To give creators the opportunities they need to find success, YouTube has evolved from being just a place where people upload and share videos. It’s now a destination where creators can find new audiences, connect with fans in different ways, and build growing businesses. Our shared goal with creators is to help them build robust and diversified business models that work with both their unique content and community of fans. </div><div>Alongside the Shorts Fund, here are more ways creators can make money and build a business on YouTube: </div><div><ul style="text-align: left;"><li><a href="https://blog.youtube/news-and-events/introducing-youtube-shorts-fund/">Shorts Fund</a> </li><ul><li>The YouTube Shorts Fund, a US$100M fund distributed over 2021-2022, launches today! Each month, we'll reach out to thousands of eligible creators to claim a payment from the Fund - creators can make anywhere from US$100 to US$10,000 based on viewership and engagement on their Shorts. The Shorts Fund is the first step in our journey to build a monetisation model for Shorts on YouTube and is not limited to just creators in YPP — any creator that meets our eligibility criteria can participate. We're also dedicated to providing funding via our <a href="https://blog.youtube/news-and-events/youtube-announces-class-2022-application-date-youtubeblack-voices-fund/">Black Voices Fund</a>. </li></ul><li><a href="http://youtube.com/ads">Ads</a> </li><ul><li>Ads have been at the core of creators’ revenue streams, and continue to be the main way that creators can earn money on YouTube. Creators receive the majority of the revenue generated from ads on YouTube. </li></ul><li><a href="https://www.youtube.com/premium">YouTube Premium</a> </li><ul><li>YouTube Premium is a paid subscription option which enables members to enjoy ad-free content, background playback, downloads, and premium access to the YouTube Music app. The majority of subscription revenue goes to YouTube partners. </li></ul><li><a href="https://blog.youtube/creator-and-artist-stories/3-creators-making-most-their-channel-memberships/">Channel memberships</a> </li><ul><li>With channel memberships, creators can offer exclusive perks and content to viewers who join their channel as a monthly paying member at prices set by the creator. </li></ul><li><a href="https://blog.youtube/news-and-events/can-we-chat-hello-super-chat">Super Chat</a> </li><ul><li>Fans watching livestreams and Premieres can purchase a Super Chat: a highlighted message in the chat stream that stands out from the crowd to get even more of their favorite creator’s attention. </li></ul><li><a href="https://blog.youtube/news-and-events/introducing-newest-member-supers-family-super-thanks/">Super Thanks</a> </li><ul><li>Now viewers can give thanks and appreciation on uploaded videos as well through Super Thanks. As an added bonus, fans will get a distinct, colourful comment to highlight the purchase, which creators can respond to. </li></ul><li><a href="https://blog.youtube/news-and-events/introducing-super-stickers">Super Stickers</a> </li><ul><li>Another way followers can show support during livestreams and Premieres is with Super Stickers, which allows fans to purchase a fun sticker that stands out. </li></ul><li><a href="https://support.google.com/youtube/answer/9454088?hl=en">Merchandise</a> </li><ul><li>The merch shelf allows channels to showcase their official branded merchandise right on their watch page on YouTube. Creators can choose from 30 different retailers globally. </li></ul><li><a href="https://blog.youtube/news-and-events/a-new-way-for-artists-to-sell-tickets/">Ticketing</a> </li><ul><li>Music fans can learn about upcoming concert listings and with a simple click, go directly to our ticketing partners’ sites to purchase tickets. </li></ul></ul>Every new fan that subscribes to their favourite creators’ channels, every new member that joins, every like, comment received and every dollar earned goes into building the business ventures of tomorrow. At YouTube, the passion and ambition of our creators fuels us to continue innovating new ways to help them realise their goals and we are committed to introducing more revenue opportunities for our creators. As creators become the next generation of media companies, we’ll continue to deliver more ways to help them do just that. </div><div><br /></div><div><span class="byline-author">Posted by YouTube Australia</span><span data-about-syndication="" style="display: none; font-size: 0px; line-height: 0; max-height: 0px; overflow: hidden;">
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Now, we’re making that same premium sound quality, along with hands-free help from Google Assistant and real-time translation, available at an even more affordable price. </div><div>Introducing Pixel Buds A-Series: rich sound, clear calls and Google helpfulness, all in a low-profile design – for just $159. </div><div><b><br /></b></div><div><b>A premium audio experience </b></div><div>Our research shows that most people describe great sound as full, clear and natural. This is what guides our audio tuning process and shows up in other devices, like Nest Audio. And Pixel Buds A-Series are no exception. Custom-designed 12mm dynamic speaker drivers deliver full, clear and natural sound, with the option for even more power in those low tones with Bass Boost. </div><div>To experience the full range of the speaker’s capabilities, especially in the low frequencies, a good seal is essential. We’ve scanned thousands of ears to make Pixel Buds A-Series fit securely with a gentle seal. In order to keep the fit comfortable over time, a spatial vent reduces in-ear pressure. </div><div>Each earbud also connects to the main device playing audio, and has strong individual transmission power, to keep your sound clear and uninterrupted. </div><div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhCcfDuobeM9SE7CoUB1UC2HHpg6yhAd24fUQ2PzF3joT98C_SGy6NyNW4RaOc9Fsykw_dQPoqh1T_rvIY9lv2TqU5atex2ldGoByp-1HM3W9BvtsV7P1ByKoY090h_jnS78tofCiRF6ok/s2048/Google+Pixel+Buds+A-Series+%2528Clearly+White%2529+-+Case.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="2048" data-original-width="1333" height="400" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhCcfDuobeM9SE7CoUB1UC2HHpg6yhAd24fUQ2PzF3joT98C_SGy6NyNW4RaOc9Fsykw_dQPoqh1T_rvIY9lv2TqU5atex2ldGoByp-1HM3W9BvtsV7P1ByKoY090h_jnS78tofCiRF6ok/w260-h400/Google+Pixel+Buds+A-Series+%2528Clearly+White%2529+-+Case.png" width="260" /></a></div>Sound quality can also be affected by your environment. The new Pixel Buds A-Series come with Adaptive Sound, which increases or decreases the volume based on your surroundings. This comes in handy when you're moving from the quiet of your home to somewhere noisy like a city street, or while jogging past a loud construction site. </div><div>And your calls will have great sound too. To make sure your calls are as clear as they can be, Pixel Buds A-Series use beamforming mics to focus on your voice and reduce outside noise, making your calls crystal clear (though of course, overall call quality depends on signal strength, environment, network, and other factors). Once your call is over, quickly get back to your music with a simple “Hey Google, Play my music.” </div><div><br /></div><div><b>Stylish and hardworking </b></div><div>For Pixel Buds A-Series, we wanted to bring back the iconic Clearly White, but added a twist with new grey undertones. </div><div>Pixel Buds’ design is inspired by the idea that great things can come in small packages: Pixel Buds A-Series include up to five hours of listening time on a single charge or up to 24 hours using the charging case. And with the ability to get a quick charge — about 15 minutes in the case gives you up to three hours of listening time — you can keep listening anywhere.1 </div><div>They’re comfortable enough for those long listening sessions, and don’t worry if some of that time is devoted to a sweaty workout or a run in the rain: The earbuds are also sweat and water-resistant.2 </div><div><b><br /></b></div><div><b>Hands-free access to the best of Google </b></div><div>Google Assistant is built right into the Pixel Buds A-Series. You can get quick hands-free help to check the weather, get an answer, change the volume, or have notifications read to you with a simple “Hey Google.” </div><div><b><br /></b></div><div><b>Added accessories </b></div><div>To help protect your new Pixel Buds A-Series, there is now the Tech21 EvoSlim — a lightweight case to shield your smallest tech from drops and scratches. It is made with a built-in microbe-reducing formula and has an easy-to-attach carabiner to help keep your Pixel Buds A-Series safe and close to hand. Available on the <a href="https://store.google.com/product/tech21_buds_a_case?hl=en-GB">Google Store</a> soon. </div><div class="separator" style="clear: both; text-align: center;"><iframe allowfullscreen="" class="BLOG_video_class" height="266" src="https://www.youtube.com/embed/FkquLh_qaQ0" width="320" youtube-src-id="FkquLh_qaQ0"></iframe></div><div>Pixel Buds A-Series are now available for pre-order in Australia from the <a href="https://store.google.com/au/product/pixel_buds_a_series?hl=en-GB">Google Store</a>, arriving to customers from August 25. Pixel Buds A-Series will be available online from August 25 at JB Hi-Fi, Harvey Norman, and Officeworks, and available at Optus and Vodafones later this year. Pixel Buds A-Series will also be available online at Telstra from August 27. For more country availability and waitlist options, visit <a href="http://g.co/pixelbudsaseries">g.co/pixelbudsaseries</a>. </div><div><br /></div><div><br /></div><div><span style="font-size: x-small;">1 All listening times are approximate and were measured using music playback with pre-production hardware and software, with fully charged Pixel Buds A-Series and case, and other features disabled. Case is used to recharge Pixel Buds A-Series when their batteries are depleted. Charging times are approximate. Use of other features will decrease battery life. Battery life depends on device, features enabled, usage, environment and many other factors. Actual battery life may be lower. </span></div><div><span style="font-size: x-small;">2 Pixel Buds A-Series (earbuds only) have a water protection rating of IPx4 under IEC standard 60529. Water resistance is not a permanent condition and may be compromised by normal wear and tear, repair, disassembly, or damage. </span></div><div><br /></div><div><span class="byline-author">Posted by Matt Gaskell, Director, Devices & Services Business Organisation ANZ</span>
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All of this starts with helping you understand what’s happening within the walls of your home and outside of it. </div><div><br /></div><div>One of Nest’s first goals was to simplify home security, and it helped millions of people across the globe do this. So when we started dreaming up our next generation of cameras and doorbells, we wanted to incorporate the way the connected home — and your expectations — were heading. That included smarter alerts, wire-free options for installation flexibility, greater value and beautiful designs, plus enhanced privacy and security. We wanted our newest line to give you the most comprehensive set of intelligent alerts right out of the box, and easily work with your other Nest products, like displays. </div><div><br /></div><div>Today <a href="https://blog.google/products/google-nest/new-google-nest-latest-cams-and-doorbells-are-here/">we’re introducing</a> our next-generation Nest Cams and Doorbell: <b>Google Nest Cam</b> (battery) is our first outdoor/indoor battery-powered camera ($329); <b>Google Nest Doorbell</b> (battery) is our first battery-powered doorbell ($329). <a href="https://blog.google/products/google-nest/11-things-love-about-new-nest-cam-and-doorbell/">Learn more about 11 things to love about the new Nest Cam and Doorbell</a>. </div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgVUZppzapeKWj6In1nNJW5Joh4fdazLuy81I5boTku4wjdU5QpRhHciZ2hkXJneKYhCISSBasr7ID3oymXu1pv8dnk7flOfiKsFgiuPL6Z34JmHAuGin8K3mEBigMQUCAklnhp8cIw4gs/s2048/Google+Nest+Cam+%2528Snow%2529+-+Outdoor+Wired.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1366" data-original-width="2048" height="133" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgVUZppzapeKWj6In1nNJW5Joh4fdazLuy81I5boTku4wjdU5QpRhHciZ2hkXJneKYhCISSBasr7ID3oymXu1pv8dnk7flOfiKsFgiuPL6Z34JmHAuGin8K3mEBigMQUCAklnhp8cIw4gs/w200-h133/Google+Nest+Cam+%2528Snow%2529+-+Outdoor+Wired.jpg" width="200" /></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiWZGq7ItT4F2mAojbN0Q8KfUeInOi-o0CQ7oAuFAuL5QfJq4Brbsk_XGoIdNOMxIGksDAeJj-tNJbuCSBqbSuweuKeJLcAkdUkO4YvnBf3cttR2uy2TtrfTvSqIR3JVFZmPNEbJ1NqstY/s2048/Google+Nest+Doorbell+%2528Snow%2529+-+Installed.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1366" data-original-width="2048" height="133" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiWZGq7ItT4F2mAojbN0Q8KfUeInOi-o0CQ7oAuFAuL5QfJq4Brbsk_XGoIdNOMxIGksDAeJj-tNJbuCSBqbSuweuKeJLcAkdUkO4YvnBf3cttR2uy2TtrfTvSqIR3JVFZmPNEbJ1NqstY/w200-h133/Google+Nest+Doorbell+%2528Snow%2529+-+Installed.jpg" width="200" /></a></div><div class="separator" style="clear: both; text-align: center;"><i>Meet the new Google Nest Cam and Google Nest Doorbell</i></div><br /><div>Then there’s <b>Google Nest Cam with floodlight</b>, our first connected floodlight camera ($549) and finally the second-generation <b>Google Nest Cam</b> (wired), a wired indoor camera and our most affordable Nest Cam ever ($169). </div><div><br /></div><div>We’ve heard how much people appreciate it when their Nest products all work well together. These new devices are no different. With the new Nest Cams and a display, you can keep an eye on the backyard from your kitchen and get alerts when the doorbell rings. Our new cameras are also fully integrated with the Google Home app. The Google Home app works with any compatible Android or iOS device, giving you access to all your compatible home devices in one place, anywhere and anytime. </div><div><br /></div><div>The new battery-powered Nest Cam and Nest Doorbell will go on sale on August 25, and are available for preorder today from the Google Store, JB Hi-Fi, Harvey Norman, Officeworks and The Good Guys. And for those who preorder, you can also secure an extra gift of a <a href="https://australia.googleblog.com/2021/03/new-nest-hub.html">second-generation Nest Hub</a> from selected retailers. </div><div><br /></div><div>Nest Cam with floodlight and the new wired indoor Nest Cam are coming soon. </div><div><br /></div><div>To learn more, visit the <a href="https://store.google.com/au/?hl=en-GB">Google Store</a>. </div><div><br /></div><div><span class="byline-author">Posted by Matt Gaskell, Director, Devices & Services Business Organisation ANZ</span>
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</span></div>anzprteamhttp://www.blogger.com/profile/06099752084931732403noreply@blogger.comtag:blogger.com,1999:blog-4371296950668142214.post-54565441752442775832021-08-05T09:57:00.002+10:002021-08-05T18:13:13.363+10:00Aussies can now save vaccination certificates on Android devices Since the onset of the COVID-19, Australia has faced many seasons and surges of the pandemic. As we continue to battle the Delta variant across multiple states, Government and health authorities are working harder than ever to test and vaccinate people – and pave the way to safely open up communities. <div><br /></div><div>To support these efforts, we’ve been working with <a href="https://www.servicesaustralia.gov.au/" target="_blank">Services Australia</a> to give you a convenient and secure way to view, save and show your vaccination status and information, straight from your smartphone. </div><div><br /></div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhhhjbHq8uEplgjWLbiqZQ0UZaU9jQ6M0vqvUA3nhwQCD40bkgZEMQa_hz3lhO5zr-JwOKed_1eqdAXguIbUUft3bKHHeCwr3RLq70Y88ZYPQ5DUdn2FDQ7F0JE5tOKZVD9PBUAZ_GgD24/s2048/AU-Covid+1x.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1367" data-original-width="2048" height="426" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhhhjbHq8uEplgjWLbiqZQ0UZaU9jQ6M0vqvUA3nhwQCD40bkgZEMQa_hz3lhO5zr-JwOKed_1eqdAXguIbUUft3bKHHeCwr3RLq70Y88ZYPQ5DUdn2FDQ7F0JE5tOKZVD9PBUAZ_GgD24/w640-h426/AU-Covid+1x.jpg" width="640" /></a></div><div class="separator" style="clear: both; text-align: center;"><br /></div><div>So, we just expanded our COVID Card feature to Australia – providing a simple, private and secure way to save and access vaccination information on Android smartphones after you’ve had your second jab. Vaccine information is only stored on your device (it is not stored by Google). </div><div><br /></div><div>To access your vaccination certificate, simply login to the <a href="https://play.google.com/store/apps/details?id=au.gov.dhs.expressplus.medicare&hl=en_AU&gl=US">Express Plus Medicare app</a> or via the Medicare portal of the <a href="https://my.gov.au/">MyGov website</a> and select the options to ‘View your COVID-19 digital certificate’ and ‘Save to Phone.’ </div><div><br /></div><div>For added convenience, you can access your vaccine information even when you’re offline, which means you do not need mobile or wifi connection. If you have the Google Pay app on your Android phone, you can also access the certificate from the same place where you access your other cards and other passes.</div><div><br /></div><div>Every time you access your certificate, you will be asked for the password, pin or biometric method that you have set up for your Android device. If you do not have this set up on your phone, you’ll be prompted to do so to strengthen security. </div><div><br /></div><div>The launch of the COVID Card feature in Australia builds on the many ways we’ve been <a href="https://australia.googleblog.com/2020/04/how-were-responding-to-covid-19.html">working to help</a> authorities, businesses and Australians stay safe and informed during the pandemic. This includes surfacing the <a href="https://www.google.com/search?q=coronavirus">latest updates, health and travel advice from authorities</a>, and giving almost $5M AUD in ad grants to the Federal Government to support these public health initiatives. We’ve provided regular updates on <a href="https://trends.google.com/trends/story/US_cu_4Rjdh3ABAABMHM_en_en-AU">Search trends</a> and launched <a href="http://google.com/covid19/mobility">COVID-19 Community Mobility Reports</a> to offer local insights on the impact of social distancing. And to help meet the cost of the virus, we’ve offered $20M in ad credits to businesses to support their pivot to online trading during these challenging times. To keep across the latest news, check out our local COVID microsite featuring the latest updates and health resources: <a href="http://google.com.au/covid19">google.com.au/covid19.</a> </div><div><br /></div><div><span class="byline-author">Posted by Samantha Yorke, Government Affairs and Public Policy, Google Australia</span></div>anzprteamhttp://www.blogger.com/profile/06099752084931732403noreply@blogger.comtag:blogger.com,1999:blog-4371296950668142214.post-47625815452183163892021-07-13T09:12:00.005+10:002021-07-13T09:12:48.968+10:00YouTube Shorts arrives in AustraliaLast year, we <a href="https://blog.youtube/news-and-events/building-youtube-shorts/">announced</a> that we are building YouTube Shorts, a short-form video experience for anyone who wants to create short, catchy videos using nothing but their mobile phones. Since then, we’ve expanded our beta to 26 more countries and have already seen many creative, awesome Shorts from our community. <div>We’re excited to share that YouTube Shorts is going global. We’re now rolling out our beta across more than 100 countries around the world where YouTube is available — including Australia. </div><div>We plan to introduce more features as we continue to build Shorts alongside creators and artists. Here’s an update on what to expect from YouTube Shorts as it rolls out. </div><div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjxY-6s09wMRqj8gLf-IP0biCcRb3zrE3zOn-0w1r5uQqczgtW3x9LwhNiUTIrDa1zO3UjlL3xbqkQtOxKhVDKH_INLsbCzpvS4b43rMgTH4Q9MEe6MmT5Yw8fEjaM6-kUAR3ZG4Nz7afI/s2048/Home.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="2048" data-original-width="1127" height="640" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjxY-6s09wMRqj8gLf-IP0biCcRb3zrE3zOn-0w1r5uQqczgtW3x9LwhNiUTIrDa1zO3UjlL3xbqkQtOxKhVDKH_INLsbCzpvS4b43rMgTH4Q9MEe6MmT5Yw8fEjaM6-kUAR3ZG4Nz7afI/w352-h640/Home.png" width="352" /></a></div></div><div><b>Unlocking a new playground of creativity </b></div><div>Creation is at the core of short-form video, and we want to make it easy and fun to create Shorts. Shorts already includes foundational creation tools like a multi-segment camera to string multiple video clips together, the ability to record with music, control speed settings, and more. As we continue to build Shorts alongside our creators and artists, we’ve added more features to try, like: </div><div><ul style="text-align: left;"><li><b>Add text</b> to specific points in your video </li><li><b>Sample audio from other Shorts </b>to remix into your own creation </li><li>Automatically <b>add captions</b> to your Short </li><li><b>Record up to 60 seconds </b>with the Shorts camera </li><li><b>Add clips from your phone’s gallery </b>to add to your recordings made with the Shorts camera </li><li><b>Add basic filters</b> to colour correct your Shorts, with more effects to come in the future </li></ul>We’ve also been starting to roll out t<b>he ability to sample audio from videos across YouTube</b> - which includes billions of videos worldwide - unlocking a new playground of creativity like never before. This means you can give your own creative spin on the content you love to watch on YouTube and help find it a new audience — whether it’s reacting to your favourite jokes, trying your hand at a creator’s latest recipe, or re-enacting comedic skits. Creators will be in control and will be able to opt out if they don’t want their long form video remixed. </div><div>We’ve also worked alongside our music partners to make sure artists and creators have a large library of songs to use in their Shorts. As we expand Shorts, the library and number of partners will continue to grow. </div><div>Stay tuned for more creation tools rolling out in the future as we continue to build Shorts. </div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhgyNgcrLTpMCckTdCroAivqzJsBWWPCzJl2hEwc5DAi6JZJe4nkAAQSbv-G03q7xz5a6Ug15Z0B10SCRf-2Foa0RVx-onv740JwNJLCjxJ94AIYIYkFvTxSOTijOH_JJ-QbLfi2eL6zWs/s2048/Player.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="2048" data-original-width="1127" height="640" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhgyNgcrLTpMCckTdCroAivqzJsBWWPCzJl2hEwc5DAi6JZJe4nkAAQSbv-G03q7xz5a6Ug15Z0B10SCRf-2Foa0RVx-onv740JwNJLCjxJ94AIYIYkFvTxSOTijOH_JJ-QbLfi2eL6zWs/w352-h640/Player.png" width="352" /></a></div><div><br /></div><div><b>Delivering a seamless viewing experience across YouTube </b></div><div>We know that creation is only one part of the Shorts experience. We also want to help people find Shorts to enjoy and help creators get discovered. We’ve introduced a row on the YouTube homepage especially for Shorts, have launched a new watch experience that lets you easily swipe vertically from one video to the next, and will soon add a Shorts tab on mobile that makes it easier for you to watch Shorts with a single tap. </div><div>We’re also exploring how to deepen your connection with Shorts content, creators, and artists you’re most interested in by integrating it with the YouTube you already know and love. For instance, if you hear a snippet of a song on Shorts, you can easily find the full song, watch the music video, or learn more about the artist — all on YouTube. And it works both ways. Tap the create button right from a video to make your own Short with that audio, or check out how others are using it on Shorts. </div><div>As more people create and watch Shorts, we expect that our systems will get even better, improving our ability to help you discover new content, trends, and creators you’ll love. </div><div><br /></div><div><b>Supporting mobile creators</b> </div><div>YouTube has helped an entire generation of creators turn their creativity into businesses and become the next generation media companies. Over the last three years, we’ve paid more than US$30 billion to creators, artists, and media companies. </div><div>Shorts is a new way to watch and create on YouTube, so we’ve been taking a fresh look at what it means to monetise Shorts and reward creators for their content. We are deeply committed to supporting the next generation of mobile creators with Shorts, and are actively working on what monetisation options will look like in the future. </div><div>As our first step in this journey, we recently <a href="https://blog.youtube/news-and-events/introducing-youtube-shorts-fund/">introduced</a> the YouTube Shorts Fund, a US$100M fund distributed over the course of 2021-2022. </div><div>The Shorts beta is rolling out globally and will be available to everybody soon. We know that it will take us time to get this right, but we can't wait for you to try Shorts and help us build a first-class short-form video experience right on YouTube. </div><div><br /></div><div><span class="byline-author">Posted by YouTube Australia & New Zealand Team</span></div>anzprteamhttp://www.blogger.com/profile/06099752084931732403noreply@blogger.comtag:blogger.com,1999:blog-4371296950668142214.post-905879475360925402021-06-16T15:52:00.002+10:002021-06-16T15:52:56.880+10:00Assessing the Economic, Societal, and Cultural Impact of YouTube in Australia <div class="separator" style="clear: both; text-align: center;"><iframe allowfullscreen="" class="BLOG_video_class" height="266" src="https://www.youtube.com/embed/mNCDyxppJlg" width="320" youtube-src-id="mNCDyxppJlg"></iframe></div><br /><div>Every day, YouTube helps Australians learn new skills, start businesses, and enrich their lives. And this felt particularly true in 2020, when Australians turned to YouTube to learn, be entertainment or stay active with at-home fitness classes during the COVID-19 pandemic. </div><div>I personally tuned into a lot of <a href="https://www.youtube.com/channel/UCSnwORddxZG1SyB8lSxWQGg">YBS Youngbloods</a> to escape into the Aussie wilderness, I got tips from <a href="https://www.youtube.com/channel/UCJZTjBlrnDHYmf0F-eYXA3Q">Self Sufficient Me</a> to upgrade my veggie garden, and I followed <a href="https://www.youtube.com/channel/UCH6Oc4MAJzzmK0SM805ZnjQ">Dr Matt & Dr Mike</a> to learn more about COVID-19. </div><div>Now, for the first time, we’re quantifying what happens on YouTube with the effects of the ecosystem in Australia comprehensively examined in a detailed study. The independent consulting firm, <a href="https://www.oxfordeconomics.com/">Oxford Economics</a>, based in England, with a branch in Sydney, has compiled <a href="https://kstatic.googleusercontent.com/files/c2f33cb4f0613a65db06d4d7d95951121a4c52fb45d369b163de619ed2e06597f60a4e4589821ea0500766b25ebbc9e23795952a03a1ce97c4274040eb6370d2">A Platform for Australian Opportunity: Assessing the Economic, Societal, and Cultural Impact of YouTube in Australia</a>. </div><div><b><br /></b></div><div><b>So, what was the key finding? </b></div><div>The YouTube creative ecosystem contributed A$608 million to the Australian economy and supported 15,750 full time equivalent jobs in 2020. </div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgWfD2yN18i-rfqqBcKeZHhluP1hWFlbwvvK4KNbMlvM9eCiTCdYr1Iq45lChm3M74iywcPfR5Ff2UTkXkjn0P_UHQPXgOfrV87JJezITR2wVPBhMZyQYsjycJ9afE_WTjUQ0N3FolDnYo/s1201/Economic+contribution.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="986" data-original-width="1201" height="526" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgWfD2yN18i-rfqqBcKeZHhluP1hWFlbwvvK4KNbMlvM9eCiTCdYr1Iq45lChm3M74iywcPfR5Ff2UTkXkjn0P_UHQPXgOfrV87JJezITR2wVPBhMZyQYsjycJ9afE_WTjUQ0N3FolDnYo/w640-h526/Economic+contribution.png" width="640" /></a></div><br /><div>YouTube creators (regardless of whether they are independent creative entrepreneurs*, media companies or the music industry) benefit from income that is generated directly via YouTube, for example, as advertising income or license fees. And we can see that the number of YouTube channels making five figures or more in revenue is up more than 30% year over year. </div><div>In addition, YouTube helps many creators earn income from additional sources - whether that’s generating revenue by promoting a brand on video, or selling more of a product thanks to their YouTube profile. This off-platform income leads to further economic effects: for the creators themselves, across the corresponding Australian supply chains - as creators purchase goods for filming or pay for services like video editing - and, in turn, through expenses by employees. </div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgPXwZ229WuY_guSgLofHVQtFZPUCKb6p189CfQdJ9XGBEuhcA4vPWj7H8BwjdeeR6Gokvl08AvSWbRuc8iXwCjWl2NZdtxuPz4URITXjeoEz8RomodOdgf-mEngzaAoY7B2HooljQkqFs/s2284/Marion+quote.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="435" data-original-width="2284" height="122" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgPXwZ229WuY_guSgLofHVQtFZPUCKb6p189CfQdJ9XGBEuhcA4vPWj7H8BwjdeeR6Gokvl08AvSWbRuc8iXwCjWl2NZdtxuPz4URITXjeoEz8RomodOdgf-mEngzaAoY7B2HooljQkqFs/w640-h122/Marion+quote.png" width="640" /></a></div><br /><div><b>What did we learn about YouTube Creators? </b></div><div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhHvXk9-QuVytS_r-qMO0aeKgCSLpNc0gdC8JR8BV0FaWg_ITSXcEc_jyol4jl2vkL5tEjPaTUTep-BIErF7qTNLHnARNHYVXmjirjBwRh5aC-7kCUnhWzTcx_Nie7e07kSEEetnNTXHW8/s1551/Channel+growth.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="282" data-original-width="1551" height="116" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhHvXk9-QuVytS_r-qMO0aeKgCSLpNc0gdC8JR8BV0FaWg_ITSXcEc_jyol4jl2vkL5tEjPaTUTep-BIErF7qTNLHnARNHYVXmjirjBwRh5aC-7kCUnhWzTcx_Nie7e07kSEEetnNTXHW8/w640-h116/Channel+growth.png" width="640" /></a></div>Australian creators are finding opportunities and audiences on YouTube, often leading to new doorways opening away from the platform. The report showed: </div><div><ul style="text-align: left;"><li>67% of creative entrepreneurs said YouTube has had a positive impact on their professional goals. </li><li>68% of creators agreeing YouTube gives them the opportunity to work in a way that suits their needs. </li><li>50% of creative entrepreneurs indicated YouTube had brought them additional opportunities away from the platform. </li></ul></div><div><a href="https://www.youtube.com/user/ChloesAddiction">Chloe Ting</a> is just one of our homegrown stars and now one of the biggest fitness YouTube creators in the world. Her channel gained more than 14 million subscribers in 2020 alone, as she inspired a global movement of people staying healthy, connected and uplifted, particularly during COVID-19. Her accessible virtual classes and challenges not only help people move their bodies, but support their mental health by giving them a sense of belonging and a place to feel supported. </div><div><b><br /></b></div><div><b>How are businesses using YouTube?</b> </div><div>YouTube has become a significant tool for small and medium sized businesses (SMBs). Through their own channel, targeted adverts or simply from watching YouTube content, businesses use YouTube to grow sales, connect with customers, and become more competitive. </div><div><ul style="text-align: left;"><li>75% of SMBs who advertise on YouTube agreed that YouTube ads have helped them grow sales. </li><li>63% of SMBs with a YouTube channel agreed their YouTube presence helps customers to find them. </li><li>75% of SMBs agreed or strongly agreed that YouTube is a convenient and cost-effective way of providing staff training. </li><li>68% of users agree YouTube has helped them learn about new career paths. </li></ul></div><div>When Sanjna Pathania’s morning routine video working for "The Big Four" went viral on YouTube, the former risk management consultant set out to help young Aussies kick start their career by sharing her corporate lifestyle and the lessons she had learned along the way. Now, <a href="https://www.youtube.com/watch?v=JyjBqXXwCWc">Success by Sanjna</a> is a one-stop shop for young people to get job-ready, and her strategies and insights are so in-demand, she’s left behind the corporate world and used her channel to launch a professional development consulting service. It’s all part of her mission to support a generation of confident and ambitious goal-chasers. </div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhiBwcG3Mdqf4BQAiodizSFqkAxloBNpwrfO-g8zpPd_Qk4vBupKiGv5KYDoZKc69wb9D2bi75lpwfpf5ZEeJ80nnFtAFwHk-m1OEqnaV7zZwrU46FmWpccjyPDzMiKljbPyeR-gcWVi5Q/s665/Success+by+Sanjna.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="664" data-original-width="665" height="400" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhiBwcG3Mdqf4BQAiodizSFqkAxloBNpwrfO-g8zpPd_Qk4vBupKiGv5KYDoZKc69wb9D2bi75lpwfpf5ZEeJ80nnFtAFwHk-m1OEqnaV7zZwrU46FmWpccjyPDzMiKljbPyeR-gcWVi5Q/w400-h400/Success+by+Sanjna.png" width="400" /></a></div><br /><div><b>Who are our creators? What are they saying? </b></div><div>Anyone can become a creator - all you need is an idea or a passion. YouTube offers people with different backgrounds, of any age and from all parts of Australia the opportunity to share their voice. Because of this open culture, YouTube has now become a kind of content library. This content not only has the potential to generate a social dialogue and build new communities, but also to drive social change. </div><div><ul style="text-align: left;"><li>76% of creators agreed that YouTube provides a platform for undiscovered talent that is not being surfaced by traditional media. </li><li>64% of creators who self-identified as a minority agreed that they feel like they have a place to belong as a YouTube creator. </li><li>77% of users agreed that YouTube is home to diverse content. </li></ul></div><div>Each day, YouTube allows millions of new voices to be heard and stories to be told, and provides a place to belong for people around the world. Feeling alienated and alone when she was diagnosed with autism, <a href="https://www.youtube.com/channel/UC2ZkhMUYD37tboIJJgMz-MA">Chloé Hayden</a> channelled her emotions into building a YouTube channel that welcomes - and celebrates - diverse Australian voices in a safe and comforting space. Chloé’s channel is a place for people to find safety, share their experiences and offer support to each other. And her 33 thousand subscribers are more than her audience - they’re her inspiration and championing their stories helps the 23-year-old change the mindsets of the wider community and normalise discussions around disabilities. </div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg9S1oAtARq9qwUOKzFseCvMH_A7kTUb5JuVL6YjEOEPDeU5ysB63S17JxfgHIxaGAqay-PNkLg-uKoDZ5Hg6FQGaTl5oEmSwSDiLdWUzoK0QDLLDU35cg55_nMXmfaNJxaVPcsvWuvSTo/s670/Chloe+Hayden.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="592" data-original-width="670" height="354" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg9S1oAtARq9qwUOKzFseCvMH_A7kTUb5JuVL6YjEOEPDeU5ysB63S17JxfgHIxaGAqay-PNkLg-uKoDZ5Hg6FQGaTl5oEmSwSDiLdWUzoK0QDLLDU35cg55_nMXmfaNJxaVPcsvWuvSTo/w400-h354/Chloe+Hayden.png" width="400" /></a></div><br /><div><b>Is local culture being exported? </b></div><div>Australian creators and artists punch above their weight and are receiving local and global recognition. And we’re proud that, whether it’s amplifying local voices like <a href="https://www.youtube.com/channel/UCWndyMK_Dbxv0YIGKRexzRA">Baker Boy</a> or promoting uniquely Aussie content like <a href="https://www.youtube.com/watch?v=5O0DttNwlEk">Brinkley Davies</a>, YouTube has enabled homegrown talent to access audiences around the world. In fact, the report has shown us: </div><div>97% of music and media companies with a YouTube channel agreed that the platform helps them reach new audiences across the world. </div><div>Over 90% of watch time on content produced by Australian channels came from outside Australia in 2020.</div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjRVu2NgD_ux6PyqGzxkENNaE6ExPONIfMP3uWfvNn-_YORIOJL964q1D3TD15vgBgaAlQNJm7bh3o6FFr3EuQSmcbJJ4Fi9mJqJ-CdYeuIrEyKaYG9XAv9HLnRMHQIWVc-T-4SoHrwR_s/s2362/Miiesha+quote.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="437" data-original-width="2362" height="118" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjRVu2NgD_ux6PyqGzxkENNaE6ExPONIfMP3uWfvNn-_YORIOJL964q1D3TD15vgBgaAlQNJm7bh3o6FFr3EuQSmcbJJ4Fi9mJqJ-CdYeuIrEyKaYG9XAv9HLnRMHQIWVc-T-4SoHrwR_s/w640-h118/Miiesha+quote.png" width="640" /></a></div><br /><div><b>What did we find in terms of “learning”? </b></div><div>More and more people are coming to YouTube to access information and learn something new, and with over 500 hours of video uploaded every minute, there are constantly new learning opportunities at people’s fingertips. In both private and professional life, YouTube enables Australians to acquire a wide range of skills and knowledge - to save money, gain qualifications or even make a career jump. </div><div><a href="https://www.youtube.com/channel/UCH6Oc4MAJzzmK0SM805ZnjQ">Dr Matt & Dr Mike</a> are one example of creators helping audiences expand their minds. The lecturers unpack the mysteries of science in front of hundreds of thousands of people and democratise education through their fun and easy-to-understand YouTube tutorials. They first created their short videos as extra student resources, but their simple and relatable style soon triggered a world-wide reaction, and the pair are now on a mission to give everyone free access to world-class science and medical education. </div><div>From teachers to parents, to small businesses and students, YouTube is enabling Australian users to acquire a wide range of skills and knowledge. </div><div><ul style="text-align: left;"><li>70% of teachers who use YouTube agreed that the platform gives students the flexibility to learn at their own pace. </li><li>71% of parents who use YouTube agreed that YouTube (or YouTube Kids for children under 13) makes learning more fun for their children. </li><li>77% of users agree YouTube has helped them supplement their formal education. </li><li>92% of users said they use YouTube to gather information and knowledge. </li></ul></div><div>These acquired skills and knowledge don’t go to waste. Leo Bailey turned to YouTube tutorials to teach himself how to make a range of different products after buying his first 3D printer. But when he saw a call-out for health-care supplies during COVID-19, the 13-year-old focused his attention towards making essential PPE supplies for hospitals across the state. During the pandemic, Leo made more than 100 masks for health staff and touchless ‘button pushers’ for local residents to use in public spaces to avoid directly touching surfaces. </div><div><br /></div><div>To read more about Australian creators and the report findings at <a href="http://yt.be/howyoutubeworks">yt.be/howyoutubeworks</a>. </div><div><br /></div><div><i>*The term creative entrepreneur here stands for YouTube creators, regardless of their gender identity, with at least 10,000 subscribers on their largest channel and for creators with fewer subscribers who receive funds directly from YouTube, generate funds from other sources with their YouTube videos and / or permanently employ other people to support their YouTube activities. </i></div><div><br /></div><div><b>About Oxford Economics: </b>Oxford Economics was founded in 1981 as a joint venture of Oxford University's Business College to provide economic forecasting and models for UK companies and financial institutions planning to expand abroad. Since its inception, the organisation has grown into one of the leading global and independent consulting firms in the world, providing reports, forecasting and analysis tools in over 200 countries, 250 industries and 7,000 cities and regions. </div><div>With headquarters in Oxford, England and regional centers in Frankfurt, London, New York and Singapore, Oxford Economics employs 400 full-time employees, including 250 economists, industry experts and business writers. The highly qualified team offers a wide range of research techniques and has groundbreaking expertise, including in areas such as econometric modeling, scenario framing and impact analyses, but also market surveys, case studies, expert panels and web analyses. </div><div><br /></div><div><span class="byline-author">Posted by Ed Miles, Director, YouTube Partnerships, Australia and New Zealand</span></div>anzprteamhttp://www.blogger.com/profile/06099752084931732403noreply@blogger.comtag:blogger.com,1999:blog-4371296950668142214.post-25286025518320251312021-05-03T16:52:00.004+10:002021-05-05T12:07:25.664+10:00The best of Australian photojournalism is now on Google Arts & Culture <h3 style="text-align: left;">Discover 12 highlights from “Paper Tigers” </h3><div>Starting today, World Press Freedom Day, people around the world can discover <a href="https://artsandculture.google.com/search/asset/?p=head-on-foundation&em=g11fm9rcxy8">60 images</a> from 60 of Australia’s best photojournalists online on <a href="http://g.co/artsandculture">Google Arts & Culture</a>, thanks to a new partnership with <a href="https://artsandculture.google.com/partner/head-on-foundation">Head On Foundation</a>. </div><div><br /></div><div>To celebrate this new collection, we sat down with Moshe Rosenzveig OAM, Founder and Artistic Director of the Head On Photo Festival, to learn more about the important moments these photographs capture and the incredible stories behind them. </div><div><br /></div><div>“The 60 images selected represent a small snippet of what Australia was like over the past four decades. Images that defined modern Australia, images that reflect the culture we live in, images that make political statements and images of diverse aspects of our world,” said Head On Foundation Director, Moshe Rosenzveig OAM. </div><div><br /></div><div>With so many moments to explore, here are Moshe’s 12 picks to get you started: </div><div><ul style="text-align: left;"><li><a href="https://artsandculture.google.com/asset/gurindji-elder-vincent-lingiari-and-prime-minister-gough-whitlam-merv-bishop/NwG5WsAMJMzdzg">Mervyn Bishop's historic 1975 image</a> captures then Prime Minister Gough Whitlam pouring a handful of earth back into the hand of Gurindji elder and traditional landowner Vincent Lingiari. This image represented the Australian government’s recognition of Aboriginal land rights and became an icon of the land rights movement and Australian photography. </li></ul><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhLApRoT7DAnyZ1zsxBQCOmz4rLzdKN9YPP3E-vm9SImR6jmYjo3iP6O4HmjIneaEImSXfXKt9a25nZXT25RaN0W5LAw33ZqiMIrFzLoN_-ofZEzdcXliWyQsTwn0be8rFDVRlafbxfu7A/s2000/GA%2526C_Head+On+Foundation_Gurindji+elder+Vincent+Lingiari+and+Prime+Minister+Gough+Whitlam.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="2000" data-original-width="1995" height="400" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhLApRoT7DAnyZ1zsxBQCOmz4rLzdKN9YPP3E-vm9SImR6jmYjo3iP6O4HmjIneaEImSXfXKt9a25nZXT25RaN0W5LAw33ZqiMIrFzLoN_-ofZEzdcXliWyQsTwn0be8rFDVRlafbxfu7A/w399-h400/GA%2526C_Head+On+Foundation_Gurindji+elder+Vincent+Lingiari+and+Prime+Minister+Gough+Whitlam.jpg" width="399" /></a></div><br /></div><div><ul style="text-align: left;"><li><a href="https://artsandculture.google.com/asset/widow-grieves-as-her-husbands-body-is-removed-from-helicopter-tim-page/dgEAEAiLsfLHhg">Tim Page’s world-renowned photograph of the Vietnam War</a>. Defining him as the war photographer of a generation, it was taken just weeks after arriving in Vietnam in 1965 and shows a grieving widow as her husband’s body is carried off a chopper. </li></ul><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgGPyKt9IXjZ6bkvv8uhR9dmghNgetGmiYRM_HKunlPnURVnKG0tHq06aHmgCQJLGAEscdQ1TTHjXjxr5n_QPD6fsodox2OMe2Y40_kuM9YpZP3Ju7eaIRheNH8hyphenhyphenfgzXDaXexppW5HFcU/s2000/GA%2526C_Head+On+Foundation_Widow+Grieves+as+her+husbands+body+is+removed+from+helicopter.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1393" data-original-width="2000" height="279" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgGPyKt9IXjZ6bkvv8uhR9dmghNgetGmiYRM_HKunlPnURVnKG0tHq06aHmgCQJLGAEscdQ1TTHjXjxr5n_QPD6fsodox2OMe2Y40_kuM9YpZP3Ju7eaIRheNH8hyphenhyphenfgzXDaXexppW5HFcU/w400-h279/GA%2526C_Head+On+Foundation_Widow+Grieves+as+her+husbands+body+is+removed+from+helicopter.jpg" width="400" /></a></div><br /><ul style="text-align: left;"><li><a href="https://artsandculture.google.com/asset/marriage-equality-louise-kennerley/jgFFduMq5099IA">Louise Kennerley’s intimate portrait of a couple</a> was taken just a few days before Parliament passed the same-sex marriage act. Ian and Neville sit hand in hand, excited and nervous at the prospect of being married after 39 years together. </li></ul><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj4GH36PDyisSRsBTjDLK8nEu4sio8zZPdqTWIqLeuN0s2Olq7VQZEIapYXqJbzn3nL5jR0NzbI7QZL8wmsk4L6GtU6ulO_idXEjTNQKg3VHqmfehayRI5vMdcY5ZF8-48MSIEr3th5tto/s2000/GA%2526C_Head+On+Foundation_Marriage+Equality.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1333" data-original-width="2000" height="266" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj4GH36PDyisSRsBTjDLK8nEu4sio8zZPdqTWIqLeuN0s2Olq7VQZEIapYXqJbzn3nL5jR0NzbI7QZL8wmsk4L6GtU6ulO_idXEjTNQKg3VHqmfehayRI5vMdcY5ZF8-48MSIEr3th5tto/w400-h266/GA%2526C_Head+On+Foundation_Marriage+Equality.jpg" width="400" /></a></div><br /><ul style="text-align: left;"><li><a href="https://artsandculture.google.com/asset/ahmed-kelly-alex-coppel/xAGbGMBKViOnHw">Alex Coppel’s image of Paralympian Ahmed Kelly</a> underwater and in motion, his prosthetics on the sideline, as he trains at the Victorian Institute of Sport in Melbourne, ahead of the Rio 2016 Olympic Games. </li></ul><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhe0yW3WpZ9sQc1MI_d6oyQAbu9tpQjPKb1eMwmmxnEERqjG7IAqriRUAGDpGYaQjps9m3bkR5egopZtkisa2YbogcvP_fs75Nn4xDidLetXwaMTNhKqBrjU1wg-qpYlAqbhZPYIG-4EqU/s2000/GA%2526C_Head+On+Foundation_Ahmed+Kelly.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1450" data-original-width="2000" height="290" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhe0yW3WpZ9sQc1MI_d6oyQAbu9tpQjPKb1eMwmmxnEERqjG7IAqriRUAGDpGYaQjps9m3bkR5egopZtkisa2YbogcvP_fs75Nn4xDidLetXwaMTNhKqBrjU1wg-qpYlAqbhZPYIG-4EqU/w400-h290/GA%2526C_Head+On+Foundation_Ahmed+Kelly.jpg" width="400" /></a></div><br /><ul style="text-align: left;"><li><a href="https://artsandculture.google.com/asset/GgFqhtDBCbxchQ">Justin McManus’ portrait of Yindjibarndi man</a>, Landon Punch, holding a joey he will hand-raise makes a poignant comment on the effects of police violence and neglect in custody for First Nations Australians. </li></ul><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgCp-Q_LXTztKpDbG_PW2X0kU4VkvLX3iJSygyh0V6SS51whIYmyYHBMdlWcH-g3pCpoPad0Ivz3WNPkfZX3rm-O2B2B8AhhnLAavCzntZJSY8ylzNBFe5tjYs6FZ3ZSVUg1oDm2DDtBS4/s2048/GA%2526C_Head+On+Foundation_Landon+and+Joey.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="2048" data-original-width="1365" height="400" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgCp-Q_LXTztKpDbG_PW2X0kU4VkvLX3iJSygyh0V6SS51whIYmyYHBMdlWcH-g3pCpoPad0Ivz3WNPkfZX3rm-O2B2B8AhhnLAavCzntZJSY8ylzNBFe5tjYs6FZ3ZSVUg1oDm2DDtBS4/w266-h400/GA%2526C_Head+On+Foundation_Landon+and+Joey.jpg" width="266" /></a></div><br /><ul style="text-align: left;"><li><a href="https://artsandculture.google.com/asset/gwGPaQogzDqrUQ">Martine Perret’s beautiful image ‘Levi and Keneisha’</a>, taken as a part of her project Ngala Wongga (come and talk): Cultural Significance of Languages in the Western Australian Goldfields it captures local woman, Glenys Williams grandchildren floating in the clay pan around the Wiluna Mission. </li></ul><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiiRCUXCOtL08meZP2xbAuJGUL9GghTZUwwX7ugXE4Qm6HYVQM0fPSzMmNGgYijAKUpr3PZA8pWLtsRTTw7KbmicHpQEikpd8mI9AClM1I3i78_s4tgZJ8px_vd-1esZEIWT4CmxSBealo/s2000/GA%2526C_Head+On+Foundation_Levi+and+Keneisha.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1333" data-original-width="2000" height="266" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiiRCUXCOtL08meZP2xbAuJGUL9GghTZUwwX7ugXE4Qm6HYVQM0fPSzMmNGgYijAKUpr3PZA8pWLtsRTTw7KbmicHpQEikpd8mI9AClM1I3i78_s4tgZJ8px_vd-1esZEIWT4CmxSBealo/w400-h266/GA%2526C_Head+On+Foundation_Levi+and+Keneisha.jpg" width="400" /></a></div><br /><ul style="text-align: left;"><li><a href="https://artsandculture.google.com/asset/uwH6KUwjLuSZnA">Nic Walker’s captures the elation and freedom of young Australians celebrating schoolies in Bali</a>. </li></ul><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj8U4F5RBUIQR0vPBMsB_N62ssMikIXszjyCD4QjIUVePDszblL3gR2fQBmMykdklxktIUzIYgPRpBV4LZHa9nE-jWbsuDSPMU0JvGaWF0lsL8K738V2SOTNxZS7ZXG8bFh6pZOVXae-A4/s2000/GA%2526C_Head+On+Foundation_Rite+of+Passage.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1330" data-original-width="2000" height="266" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj8U4F5RBUIQR0vPBMsB_N62ssMikIXszjyCD4QjIUVePDszblL3gR2fQBmMykdklxktIUzIYgPRpBV4LZHa9nE-jWbsuDSPMU0JvGaWF0lsL8K738V2SOTNxZS7ZXG8bFh6pZOVXae-A4/w400-h266/GA%2526C_Head+On+Foundation_Rite+of+Passage.jpg" width="400" /></a></div><br /><ul style="text-align: left;"><li><a href="https://artsandculture.google.com/asset/ugGyR2KcRqT-0g">Craig Greenhill’s confronting image of the Cronulla Riots</a>, as Brent Lohman and other rioters attack Ali Hashimi on a suburban train in December 2005. </li></ul><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgwvNizgCVDvM33ecGoU7-6qDjjiOGHkCn69mCZ3f89zWMa4VRBxA2sP1MCg3I5vQdPQGRXwgnHTqtOzniCzxxOPCgHc60uNrRHg_H0Lph738PCAUEOqyBD0rUYHuR0Yf-Crjt6_bQ9rO8/s2000/GA%2526C_Head+On+Foundation_Train+Bashing.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1325" data-original-width="2000" height="265" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgwvNizgCVDvM33ecGoU7-6qDjjiOGHkCn69mCZ3f89zWMa4VRBxA2sP1MCg3I5vQdPQGRXwgnHTqtOzniCzxxOPCgHc60uNrRHg_H0Lph738PCAUEOqyBD0rUYHuR0Yf-Crjt6_bQ9rO8/w400-h265/GA%2526C_Head+On+Foundation_Train+Bashing.jpg" width="400" /></a></div><br /><ul style="text-align: left;"><li><a href="https://artsandculture.google.com/asset/2wGRJbo7Y-bWUw">Edwina Pickles’ inspiring photograph of Stephanie Kurlow</a>, 14, shows her leaping in her backyard and the hard work she is putting in as she aspires to be the first professional hijabi ballerina in the world. </li></ul><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgZdb3gUH0u_k7k6g-Lx5puMp1wJJ91N31UtqwB-bdfk6QSWajpIM3NV2Js_CH_nnFJxHgeOv_forETcklo6T8nJpZxwCSgu-L_a-7WBbDGm_9XCutbCQjZpcZJUCyeYJ714ldiBAfNK40/s2000/GA%2526C_Head+On+Foundation_Dreaming+of+becoming+the+first+Muslim+hijabi+ballerina+in+the+world.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1333" data-original-width="2000" height="266" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgZdb3gUH0u_k7k6g-Lx5puMp1wJJ91N31UtqwB-bdfk6QSWajpIM3NV2Js_CH_nnFJxHgeOv_forETcklo6T8nJpZxwCSgu-L_a-7WBbDGm_9XCutbCQjZpcZJUCyeYJ714ldiBAfNK40/w400-h266/GA%2526C_Head+On+Foundation_Dreaming+of+becoming+the+first+Muslim+hijabi+ballerina+in+the+world.jpg" width="400" /></a></div><br /><ul style="text-align: left;"><li><a href="https://artsandculture.google.com/asset/egEnAtI2hTO8xw">Rick Stevens’ photograph of Princess Diana reacting to a hot breeze</a>, and the priceless facial expression, as she travels by train in South Australia, during a royal visit to Australia in 1988.</li></ul><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjNy3TALiBPJAEw7LY08A5r469NTiwyUITvCMsXXz_CrRXmJ561O98lMWvfcvIwUXygnRSVn1wA-tf1h7cQ7nDUL6e1sp2Mxf-QOmojSXxoT6FwA1oZ4fsEcRweIiqfb5IvhIXhCRKlP2c/s2000/GA%2526C_Head+On+Foundation_Royal+Heatwave.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="2000" data-original-width="1480" height="400" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjNy3TALiBPJAEw7LY08A5r469NTiwyUITvCMsXXz_CrRXmJ561O98lMWvfcvIwUXygnRSVn1wA-tf1h7cQ7nDUL6e1sp2Mxf-QOmojSXxoT6FwA1oZ4fsEcRweIiqfb5IvhIXhCRKlP2c/w296-h400/GA%2526C_Head+On+Foundation_Royal+Heatwave.jpg" width="296" /></a></div><br /><ul style="text-align: left;"><li><a href="https://artsandculture.google.com/asset/VgEQxP_lyUEzAw">David Dare Parker’s heartbreaking image of Rohingya refugees crossing into Bangladesh</a> on makeshift rafts constructed of bamboo and plastic palm oil containers. </li></ul><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgT5o8fkqSrL0AyXdT2HjV94BCFX-7_k52DiEyruDu2Z-hhuZXr8PFgpZcPpnOfXUAt-vjDb5Dl95Jt717kIDOhfWNFK_pLCeM89Wfylvnv3jez52Fxsb9o_ic1lCDy9n9AnADw1ttJxz4/s2000/GAC_Head+On+Foundation_Rohingya+refugees+cross+the+Naf+River+into+Bangladesh.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1333" data-original-width="2000" height="266" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgT5o8fkqSrL0AyXdT2HjV94BCFX-7_k52DiEyruDu2Z-hhuZXr8PFgpZcPpnOfXUAt-vjDb5Dl95Jt717kIDOhfWNFK_pLCeM89Wfylvnv3jez52Fxsb9o_ic1lCDy9n9AnADw1ttJxz4/w400-h266/GAC_Head+On+Foundation_Rohingya+refugees+cross+the+Naf+River+into+Bangladesh.jpg" width="400" /></a></div><br /><ul style="text-align: left;"><li><a href="https://artsandculture.google.com/asset/pAHnOip_-DD-Lg">John French’s climbed into the rafters to get this image of Serena Williams</a>, mid-air, celebrating her win against Maria Sharapova in the 2005 Australian Open semi-final. </li></ul><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhBNmQTb0OVjQbPrgxVribT6zWAEwHhx0pjqVRFeXG69vSRoDAgyfnf053pvNesMJxAACRuwA9y8aMgokLjPW7c8hvrZ7NvPnxmq8N-N255str-bRzutA6bczKskD7DhnR0dOdQpxgDW2M/s2048/GA%2526C_Head+On+Foundation_%25E2%2580%259CYes%25E2%2580%259D+Serena%25E2%2580%2599s+best+celebration.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="2048" data-original-width="1173" height="400" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhBNmQTb0OVjQbPrgxVribT6zWAEwHhx0pjqVRFeXG69vSRoDAgyfnf053pvNesMJxAACRuwA9y8aMgokLjPW7c8hvrZ7NvPnxmq8N-N255str-bRzutA6bczKskD7DhnR0dOdQpxgDW2M/w229-h400/GA%2526C_Head+On+Foundation_%25E2%2580%259CYes%25E2%2580%259D+Serena%25E2%2580%2599s+best+celebration.jpg" width="229" /></a></div><br /><div><br /></div>“I am thrilled for Head On to partner with Google Arts & Culture - this is such an important platform that ensures arts and culture can continue to thrive and fulfil their vital role in our society. Anyone, anywhere, can see excellent photography in a COVID-19 safe way at a time and place that suits them,” said Head On Foundation Director, Moshe Rosenzveig OAM. </div><div><br /></div><div>Keep exploring the <a href="https://artsandculture.google.com/search/exhibit?q=paper%20tigers%20&p=head-on-foundation">eight virtual exhibits</a>, or in the <a href="https://artsandculture.google.com/partner/head-on-foundation">Head On Foundation</a> collection audiences can also explore <a href="https://artsandculture.google.com/search/asset/?p=head-on-foundation&em=g11fvq3fh4r">100 incredible images</a> from the Head On Photo Award 2020 finalists. </div><div><br /></div><div><br /></div><div><span class="byline-author">Posted by Lucy Schwartz, Program Manager, Google Arts & Culture</span><span data-about-syndication="" style="display: none; font-size: 0px; line-height: 0; max-height: 0px; overflow: hidden;">
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</span></div>anzprteamhttp://www.blogger.com/profile/06099752084931732403noreply@blogger.comtag:blogger.com,1999:blog-4371296950668142214.post-63636346191992596442021-04-15T08:00:00.001+10:002021-04-15T10:12:22.070+10:00Make your home a little more helpful: new Nest features<div class="separator" style="clear: both; text-align: center;"><iframe allowfullscreen="" class="BLOG_video_class" height="266" src="https://www.youtube.com/embed/dCjlF5qMG90" width="320" youtube-src-id="dCjlF5qMG90"></iframe></div><br /><div>Nest devices are changing the way we get things done at home - and the best part is that they keep getting more and more helpful over time with regular updates. You may have already noticed and started using new features like: </div><div><b><br /></b></div><div><b><br /></b></div><div><b>The <a href="https://australia.googleblog.com/2020/09/best-chromecast-google-tv.html">Apple TV app now on Chromecast with Google TV</a>* </b></div><div>Get access to award-winning original shows, movies and documentaries with the Apple TV app now on Chromecast with Google TV. You’ll now see Apple Originals in your recommendations on Google TV, and you can add them to your Watchlist. </div><div><b><br /></b></div><div><b><br /></b></div><div><b>New to Chromecast with Google TV? </b></div><div><a href="https://goo.gle/31yGbpV">Set up</a> is quick and easy. Now you're on the way to discover even more content from many of your favourite apps, including 400,000+ movies and TV episodes, plus millions of songs. </div><div><b><br /></b></div><div><b><br /></b></div><div><b>Guest Mode </b></div><div>We introduced <a href="https://goo.gle/39xLV7x">Guest Mode</a> on Nest devices, an easy way to control your privacy on your speakers and displays, like Nest Audio and Nest Hub Max. You can enjoy all your favourite features, like asking questions, controlling smart home devices, setting timers or playing music and your Google Assistant interactions will not be saved to your account. Just say, “Hey Google, turn on Guest Mode,” to turn it on. </div><div><b><br /></b></div><div><br /></div><div>These are just some of the ways we are helping you to get more out of your Nest devices. Keep an eye out for more helpful features. </div><div><br /></div><div><span style="font-size: xx-small;">*Chromecast with Google TV requires a TV with an HDMI port, a Wi-Fi network, a Google Account, a nearby electrical outlet, and a compatible mobile device. Minimum OS requirements are available at g.co/cast/req. </span></div><div><span style="font-size: xx-small;">**Subscription required for Apple TV+.
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This questionnaire is used by healthcare providers to evaluate someone’s level of depression and identify resources that would be most suitable to their needs. </div><div><br /></div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgcvBZZUgnSa-02HqC84IthdLEhm4KR6DWIHxpgz2hYI8yM9W59V1Hpy3gC9qTKTwldxYA7LoR_pI-fslbMiZiQdjq7AEF4zA4bND8mqSJRvg2sVxj6wGAbL5CchnV4jrzHTQWtPx8qMM0/s1566/depression-screener-aus-1.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1566" data-original-width="814" height="595" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgcvBZZUgnSa-02HqC84IthdLEhm4KR6DWIHxpgz2hYI8yM9W59V1Hpy3gC9qTKTwldxYA7LoR_pI-fslbMiZiQdjq7AEF4zA4bND8mqSJRvg2sVxj6wGAbL5CchnV4jrzHTQWtPx8qMM0/w309-h595/depression-screener-aus-1.gif" width="309" /></a></div><div class="separator" style="clear: both; text-align: center;"><br /></div><div>After completing Google’s new self-assessment, people can see their risk for depression as well as connect with evidence-based resources, crisis hotlines, and additional support from our teams at Black Dog Institute and Lifeline. </div><div><br /></div><div>With over 3 million people in Australia living with anxiety or depression, the more access to support that is offered the better. 1 in 5 Aussies will experience symptoms of mental illness in any given year – and roughly 60% of these people won’t seek help. So when organisations take steps to ensure people are aware that support is available and how to access them, we know it will help save lives. </div><div><br /></div><div>Over the past year, Lifeline’s Volunteer Crisis Supporters have been on the frontline, holding people safe as they battle the invisible effects of disaster – the impact on mental health. At Lifeline, the ‘new normal’ is responding to over 3,000 calls every day. That’s a person in crisis now reaching out for support every 30 seconds. </div><div><br /></div><div>Meanwhile the Black Dog Institute was quick to conduct research on how Australians were coping with the pandemic. Realising three quarters of participants said their mental health had worsened as a result of COVID-19, the medical research institute stepped up support through its online clinic offering telehealth support so everybody has the same access to support, no matter their location in Australia. </div><div><br /></div><div>Collectively, the Black Dog Institute and Lifeline welcome new resources that help people better understand their condition and empower them to seek out appropriate mental health support services. We are glad to work with Google to extend <a href="https://australia.googleblog.com/2017/02/a-remedy-for-your-health-related.html">existing, clinically-validated tools </a>to meet the needs of Australians, especially during this critical time.
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Since we launched Google’s first smart display two years ago, it’s brought help to thousands of homes and we’ve been dedicated to exploring ways to make our devices even more helpful. <div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgCTq5nISau4eihd8vrnWhcurkZ4UkbeH4amyNZuyHGGEqamXHJ78MAZ50Zn2s6AqPKCAdTR3MTfEDOXzqAWkOxRSCZg9gEFp4XwiIFv51vLUozeoSTiAX6QsyJBU66BQ6I2ZkN33CxeWc/s2008/Screen+Shot+2021-03-16+at+5.04.55+pm.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1566" data-original-width="2008" height="313" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgCTq5nISau4eihd8vrnWhcurkZ4UkbeH4amyNZuyHGGEqamXHJ78MAZ50Zn2s6AqPKCAdTR3MTfEDOXzqAWkOxRSCZg9gEFp4XwiIFv51vLUozeoSTiAX6QsyJBU66BQ6I2ZkN33CxeWc/w400-h313/Screen+Shot+2021-03-16+at+5.04.55+pm.png" width="400" /></a></div><div><br /></div><div><b>The Nest Hub you love, but better </b></div><div>The new Nest Hub’s speaker is based on the same audio technology as Nest Audio and has 50 percent more bass than the original Hub for a bigger, richer sound to fill any room with music, podcasts or audiobooks from services like YouTube Music and Spotify — or enjoy your favourite TV shows and movies with a subscription from providers like Netflix, Disney+ and Stan. With Quick Gestures, you can pause or play content at any time by tapping the air in front of your display. </div><div>The new Nest Hub shows all your compatible connected devices in one place so you can control them with one tap. And with a built-in Thread radio, Nest Hub will work with the new connectivity standard being created by the <a href="https://www.blog.google/products/google-nest/developing-standard-smart-home-industry/">Project Connected Home over IP</a> working group, making it even simpler to control your connected home. </div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi45DXftEnG4Dg4Cj-Wt3BUx43MTfcA1l7AscWGmYB2acSV16f_V4xrq8S4olsi6ChsSFM1ZpNdbGpxy89iSO8BO-nUeobCs4sNwiNC2a0r2cZTCeC4JRwimm6ssdzEafOKg88HxMFaXzU/s480/Animated+GIF-downsized_large.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="270" data-original-width="480" height="225" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi45DXftEnG4Dg4Cj-Wt3BUx43MTfcA1l7AscWGmYB2acSV16f_V4xrq8S4olsi6ChsSFM1ZpNdbGpxy89iSO8BO-nUeobCs4sNwiNC2a0r2cZTCeC4JRwimm6ssdzEafOKg88HxMFaXzU/w400-h225/Animated+GIF-downsized_large.gif" width="400" /></a></div><div><br /></div><div>Nest Hub is also full of help for your busy family. See your calendar, set timers, and create reminders with Family Notes, digital sticky notes to share chores and to-dos so everyone stays on track. </div><div><br /></div><div><br /></div><div><b>New sleep features for better rest </b></div><div>The Nest Hub has always helped you tackle the day; now, it can help you rest well at night. Many of us don’t get enough sleep, which is becoming the number one concern for adults when it comes to health and wellness. </div><div>As people have started to recognise the need for better sleep, sleep trackers have continued to become a popular solution. But we wanted to offer an alternative way for people who may not want to wear something to bed to understand their sleep. </div><div>We dug into the data, and because we also knew people felt comfortable with Nest Hub at their bedsides thanks to its camera-free design, we went to work. The result is <a href="http://blog.google/products/google-nest/new-nest-hub-soli">Sleep Sensing</a>, an opt-in feature to help you understand and improve your sleep — and is available as a free preview until next year. </div><div>Sleep Sensing is completely optional with privacy safeguards in place so you’re in control: You choose if you want to enable it and there's a visual indicator on the display to let you know when it’s on. Motion Sense only detects motion, not specific bodies or faces, and your coughing and snoring audio data is only processed on the device — it isn’t sent to Google servers. You have multiple controls to disable Sleep Sensing features, including a hardware switch that physically disables the microphone. You can review or delete your sleep data at any time, and consistent with our <a href="https://store.google.com/us/magazine/google_nest_privacy">privacy commitments</a>, it isn't used for personalised ads. </div><div>Even if you choose not to enable Sleep Sensing, you can still fall asleep and wake up easier with Nest Hub. The display dims to make your bedroom more sleep-friendly, and the “Your evening” page helps you wind down at night with relaxing sounds. When it’s time to wake up, Nest Hub’s Sunrise Alarm gradually brightens the display and increases the alarm volume. If you need a few more ZZZs, use Motion Sense to wave your hand and snooze the alarm. </div><div><br /></div><div><br /></div><div><b>Sustainable design that matches any room</b> </div><div>The new Nest Hub will be available to Australians in two colours, to complement most rooms in the house: Chalk and Charcoal. It features an edgeless glass display that’s easy to clean and makes your Nest Hub an even more beautiful digital photo frame. And <a href="https://blog.google/outreach-initiatives/sustainability/hardware-sustainability-commitments/">continuing our commitment to sustainability</a>, Nest Hub is designed with recycled materials with its plastic mechanical parts containing 54 percent recycled post-consumer plastic. </div><div><br /></div><div>The second-generation Nest Hub is $149. It can be preordered online in Australia at the Google Store and other retailers from today.
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We’ve provided funding to individuals, community groups and not-for-profits through the <a href="https://www.mardigras.org.au/parade-grants">Mardi Gras Community Grants Program</a> to help organisations deliver their messages and dazzle during the parade. These organisations have advocated across a range of issues – from sport to health and the creative arts. </div><div><br /></div><div>Among our grantees this year are <a href="https://hakaforlife.org/">Haka for Life</a> and <a href="https://www.facebook.com/CorroboreeForLife/">Corroboree for Life</a>, two Perth-based suicide prevention organisations with a mission is to empower people to connect with culture through traditional Aboriginal dance and the Māori Haka. </div><div><br /></div><div class="separator" style="clear: both; text-align: center;"><span style="border: none; display: inline-block; height: 442px; margin-left: 1em; margin-right: 1em; overflow: hidden; width: 494px;"><img height="657.8604651162791" src="https://lh4.googleusercontent.com/hK8dxtpPWgdXBwqljE_DjYhCyclJ0GmNXIQ6Me5c9L2Zgxt8Chyuun4PJbAM0ZgoTahKGoBGS6jS1_OzQsLam5M3PHuJNy8oKoVaXrey210VGEeC0ZSF37ub3Y49q98KoGe91EaDfcpVVqqybP4ACB5MM4U9VuHcsGvkbu5X7R15bIiO" style="margin-left: 0px; margin-top: -37.95348837209302px;" width="494" /></span></div><div><span id="docs-internal-guid-eea62488-7fff-a846-1d50-dd6e68809e41"><span style="background-color: white; font-family: "Google Sans", sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"></span></span></div><div><br /></div><div><br /></div><div>This year, Haka for Life and Corroboree for Life paraded traditional costumes and powerfully performed Corroborees and the Haka across the Sydney Cricket Ground. </div><div><br /></div><div><br /></div><div class="separator" style="clear: both; text-align: center;"><span style="border: none; display: inline-block; height: 468px; margin-left: 1em; margin-right: 1em; overflow: hidden; width: 624px;"><img height="468" src="https://lh5.googleusercontent.com/AzhUhbo6wrQ3wiJ6LDiLxW-xTiagHrYZ2D_biyXm8I5DyTrtyuvvXBKP2HrCWHf1T-OI5Qc9n-jNY1gz7iTQhf3QyizwdRwFqHl-Lt7NUja8miw13KkN3VtM0svn97Tl3ts64rto349PxUmMRZugtxyu76YU7aQSNPXTMccqc_JoFC2A" style="margin-left: 0px; margin-top: 0px;" width="624" /></span></div><div><span id="docs-internal-guid-6dd4f417-7fff-d3fb-f86a-026d8d23249c"><span style="background-color: white; font-family: "Google Sans", sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"></span></span></div><div><br /></div><div><br /></div><div>We’re delighted to award grants to many other LGBTQI+ focused organisations, representing trans, regional and indigenous communities (and more). This includes: </div><div><br /></div><div><a href="https://www.antra.org.au/">ANTRA</a> (澳纽彩盟) - Australia & New Zealand Tongzhi Rainbow Alliance is a NSW registered community organisation advocating for the rights, livelihood and welfare of Australia and New Zealand’s Mandarin & Cantonese speaking LGBTQIA+ communities. </div><div><br /></div><div><a href="https://www.autismspectrum.org.au/">Autism Spectrum Australia</a> - A not-for-profit working in partnership with people on the autism spectrum to understand, engage and celebrate the strengths and interests of people on the autism spectrum, including the Autistic LGBTQIA+ community, as the Neurodiversity Rainbow. </div><div><br /></div><div><a href="https://www.facebook.com/Point-Clare-Families-110503290562688/">Point Clare Families</a> - A grassroots community group from the Central Coast representing same sex parented, opposite sex parented and single parent families. They celebrate diverse families and safe spaces for youth and families to explore their identities. Their group includes participants living with disability.</div><div><br /></div><div><a href="https://www.transglamore.com/">TRANS GLAMORE </a>- A night held monthly in celebration of transgender performers & friends. </div><div><br /></div><div>We are proud to support even more organisations with grants this year including; The Bobby Goldsmith Foundation (BGF), The Colours of Our Community, Different Strokes, Dayenu-Sydney’s Jewish LGBTQ+ Group, Emerald City Kickball, Entry #2, Girl Guides, The Institute of Many, The Oz Fag Hags, The Pinnacle Foundation, Raio de Sol, The Sydney Gay & Lesbian Business Association, Sydney Silverbacks Wrestling Club, Trikone Australia and Queer Zumba. </div><div><br /></div><div>While we had to navigate new rules and restrictions this year, Mardi Gras 2021 was no half measure. The spirit was high, the festivities were fabulous – and the community showed they are ready to RISE and shine. I’m already reliving the memories listening to the <a href="https://www.youtube.com/playlist?list=PLhNeRwBqkeSUUZHIkZZ57HkVasUVJl5Az">YouTube Mardi Gras playlist</a>! </div><div><br /></div><div>Posted by Jes Kane, Social Impact Manager, Google Australia and New Zealand</div>anzprteamhttp://www.blogger.com/profile/06099752084931732403noreply@blogger.comtag:blogger.com,1999:blog-4371296950668142214.post-4007371755504612302021-03-02T07:56:00.001+11:002021-03-02T14:34:12.538+11:00From the seas, to more ZZZs: Your new Pixel features The best part of your Pixel is that it keeps getting even more helpful, and even more unique. With regular updates, Pixels get smarter, more capable and more fun. This latest drop is no exception, and for Pixel 3 and newer devices, includes the ability to easily access and share audio recordings, a new way to use the Pixel Camera app underwater and new wallpapers to celebrate International Women's Day. <div><br /></div><div><b>A more shareable Recorder </b></div><div>Whether it’s that guitar riff you've been working on or reviewing transcripts from a class lecture, Recorder makes it easy for Pixel owners to easily record, transcribe (English only) and search the audio moments that matter to you. Now you can share links to your Recorder audio files, so anyone can listen, even if they don’t have a Pixel. At <a href="http://recorder.google.com">recorder.google.com</a>, you can hear recordings, see transcripts and even search through files — you get the entire Recorder playback experience in one shareable link. </div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEguBzCgAJuH7SGbxFE5JbZHkhxx-k5MJg-cQt5ojb1PSoxt3ARjvaiFCIB8DdfH0OQW2W80tTEVzDsVu1xpAOm5v-P-bLHP_ygDV7BGif11vqYMc5dI6wDKwnGnOd1IMu7Jy5StDurQu-k/s960/Google+Pixel_Recorder.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="540" data-original-width="960" height="360" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEguBzCgAJuH7SGbxFE5JbZHkhxx-k5MJg-cQt5ojb1PSoxt3ARjvaiFCIB8DdfH0OQW2W80tTEVzDsVu1xpAOm5v-P-bLHP_ygDV7BGif11vqYMc5dI6wDKwnGnOd1IMu7Jy5StDurQu-k/w640-h360/Google+Pixel_Recorder.gif" width="640" /></a></div><div>You can also back up recordings to your Google Account to help keep them safe, and easily access them from any device. See more at <a href="http://g.co/pixel/recorder">g.co/pixel/recorder</a>. </div><div><br /></div><div><b>Capture the seas with Kraken Sports</b> </div><div>Now Pixel users can capture the same kinds of high quality images they’re accustomed to above water, and do it underwater without the cumbersome cameras and cases scuba drivers have traditionally used. Pixel camera software engineer, José Ricardo Lima, was scuba diving with his husband in the Philippines when he wondered what it would be like to use his Pixel camera underwater. His idea was to create a custom integration that combined Pixel’s camera with a case made for diving. Now, divers will be able to use their Pixel camera with the <a href="https://krakensports.ca/product/universal-smart-phone-housing-2/">Kraken Sports’ Universal Smart Phone Housing</a> to capture marine life and seascapes. Get access to your Pixel’s camera features, including Night Sight, Portrait Mode, Motion Photos and video directly through Pixel’s Camera app for high-quality images of you and your underwater friends. See <a href="http://g.co/pixel/diveconnector">g.co/pixel/diveconnector</a> for more information. </div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhILlAiAQCkxYFxNnPbmpqMY5D8K-5Ses-YCemaBWDZjGuYH2xvj0BzyaVT8ST0cifB1VTJpjpKFO4_iW-IZpcDTsHX7zTHnHm4MSAASRe5SK3LJn29H4W7RqXE7jQpK3Z2Oso9AWQMZfs/s479/Screen+Shot+2021-03-02+at+7.49.59+am.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="479" data-original-width="303" height="400" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhILlAiAQCkxYFxNnPbmpqMY5D8K-5Ses-YCemaBWDZjGuYH2xvj0BzyaVT8ST0cifB1VTJpjpKFO4_iW-IZpcDTsHX7zTHnHm4MSAASRe5SK3LJn29H4W7RqXE7jQpK3Z2Oso9AWQMZfs/w253-h400/Screen+Shot+2021-03-02+at+7.49.59+am.png" width="253" /></a></div><div style="text-align: center;"><span style="color: #666666;">Photo captured on Pixel 5 using KRH03 Kraken Sports Universal Smart Housing. Kraken Sports is a registered trademark of Kraken Sports Ontario, Canada. </span></div><div><br /></div><div><b>Attention-grabbing graphics </b></div><div>Part of Pixel’s latest drop also includes new wallpapers that celebrate different cultural moments throughout the year with artwork from artists around the world. And for International Women’s Day on March 8, Pixel will add new wallpapers illustrated by Spanish duo Cachetejack, which focus on the strength and transformation of women. </div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiBM0qijaj1PR9U7LoPKWJHgIc7Yg7av-KEuy29JjZSuPddBpI0G6HOc3WLZUyPV_krkgafVjabK63RiA0NqMR16kx7Sn6LREbzWE8Mg6elaKDUQh5hZ0BLKFggB5YwaYDRjIzc-X_M8X4/s616/Screen+Shot+2021-03-02+at+7.26.28+am.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="392" data-original-width="616" height="255" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiBM0qijaj1PR9U7LoPKWJHgIc7Yg7av-KEuy29JjZSuPddBpI0G6HOc3WLZUyPV_krkgafVjabK63RiA0NqMR16kx7Sn6LREbzWE8Mg6elaKDUQh5hZ0BLKFggB5YwaYDRjIzc-X_M8X4/w400-h255/Screen+Shot+2021-03-02+at+7.26.28+am.png" width="400" /></a></div><div><b>Adapting to you and your routine </b></div><div>Your Pixel can help you catch more ZZZs with a more seamless bedtime schedule on your Pixel Stand. When you use the bedtime features in Clock with your Pixel Stand, you’ll see a new, updated bedtime screen, along with redesigned notifications to help you ease into sleep. This feature is available on Pixel phones with wireless charging capability: Pixel 3, Pixel 3 XL, Pixel 4, Pixel 4 XL and Pixel 5. Pixel Stand is sold separately. </div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhBmaM3uN4AHYl-aKVew61SxovjgeaReNuNp7WLhGAXVHEKukyJmx_z3Doa0ECCdAEZe7PWh391cOvO2XGmfaP_bXS8TwDYrAsQizLnBdIelLN6SxHMz7j3e3iqZUb7FJitqjMdy1BAhT4/s2048/Google+Pixel_Pixel+Stand+Bedtime+Screen.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="2048" data-original-width="2048" height="640" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhBmaM3uN4AHYl-aKVew61SxovjgeaReNuNp7WLhGAXVHEKukyJmx_z3Doa0ECCdAEZe7PWh391cOvO2XGmfaP_bXS8TwDYrAsQizLnBdIelLN6SxHMz7j3e3iqZUb7FJitqjMdy1BAhT4/w640-h640/Google+Pixel_Pixel+Stand+Bedtime+Screen.png" width="640" /></a></div><div>For more information on the new features that just dropped and to see phone compatibility, head to <a href="http://g.co/pixel/updates">http://g.co/pixel/updates</a>. And if you’re looking for more helpfulness across your device, check out all of the latest updates announced from <a href="https://android.com/google-features-on-android">Android</a>. </div><div><br /></div><div><b>Pixel 5G devices can now access 5G in dual SIM mode</b> </div><div>Software updates also mean that Pixel 4a with 5G and Pixel 5 devices will now be able to access 5G even when in dual SIM mode (eSIM+physical SIM DSDS).</div><div><br /></div><div><br /></div><div>And as a bonus, we recently <a href="https://blog.google/technology/health/take-pulse-health-and-wellness-your-phone/">announced a new Google Fit feature</a> that allows you to measure your heart rate and respiratory rate using just your phone’s camera. This feature will roll out to Pixel owners next week (and is not intended for medical purposes). </div><div><br /></div><div class="separator" style="clear: both; text-align: center;"><iframe allowfullscreen="" class="BLOG_video_class" height="266" src="https://www.youtube.com/embed/yKCaM4cbrFg" width="320" youtube-src-id="yKCaM4cbrFg"></iframe></div><br /><div><br /></div><div><span style="font-size: xx-small;">1. Works with Pixel 2 or newer phones. Requires Android R, Camera Update 8.1 (Nov. 2020), Dive Case Connector app for Google Camera, KRH04 or KRH03 Kraken Sports Universal Smart Phone Housing (sold separately). See g.co/pixel/dive-case-connector-setup for more information on setup. Google is not responsible for the operation of Kraken Sports products or their compliance with any applicable safety or other requirements.
Photo captured on Pixel 5 using KRH03 Kraken Sports Universal Smart Phone Housing. Kraken Sports is a registered trademark of Kraken Sports Ontario, Canada. </span></div><div><span style="font-size: xx-small;">2. Transcription is available in English only. Recorder sharing requires an Internet connection and a Google Account. </span></div><div><span style="font-size: xx-small;">3. Cloud storage requires an Internet connection and a Google Account. </span></div><div><span style="font-size: xx-small;">4. Your Pixel will receive feature drops during the applicable Android update and support periods for the phone. See <a href="http://g.co/pixel/updates">g.co/pixel/updates</a> for details.</span></div><div><span style="font-size: xx-small;">5. Requires a 5G data plan (sold separately). 5G service not available on all carrier networks or in all areas. Contact carrier for details. 5G service, speed and performance depend on many factors including, but not limited to, carrier network capabilities, device configuration and capabilities, network traffic, location, signal strength and signal obstruction. Actual results may vary. Some features are not available in all areas. Data rates may apply. See <a href="http://g.co/pixel/networkinfo">g.co/pixel/networkinfo</a> for info. </span></div><div> </div><div><br /></div><div><br /></div><div><span class="byline-author">Posted by Shenaz Zack, Group Product Manager</span>
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</span></div>anzprteamhttp://www.blogger.com/profile/06099752084931732403noreply@blogger.comtag:blogger.com,1999:blog-4371296950668142214.post-53425282658401300152021-02-25T00:01:00.059+11:002021-02-26T15:30:16.458+11:00A new choice for parents of tweens and teens on YouTube<i><span style="color: #666666;">“We’ve worked closely with YouTube on the complexities of redesigning their global platform to help ensure that the content children consume is diverse, high quality and age-appropriate. Getting this right is challenging – and requires ongoing discussions with global experts. A global platform will always need to keep innovating in response to emerging challenges, so it’s great to see that YouTube has processes in place to ensure that top notch expertise can guide its evolution.” - Prof Amanda Third, Young and Resilient Research Center Western Sydney University</span></i><div><br /></div><div><br /></div><div><br /></div><div><br /></div><div>This generation of tweens and teens has grown up online, and it’s where they go to learn, laugh, and connect. Every family has a different approach to how they use technology, access the internet and set digital ground rules. Over the years, we’ve made investments to protect families and kids on YouTube, such as launching a dedicated <a href="https://blog.youtube/news-and-events/youtube-kids/">kids app</a>, better protecting their <a href="https://blog.youtube/news-and-events/an-update-on-kids/">privacy</a>, <a href="https://blog.youtube/news-and-events/an-update-on-our-efforts-to-protect/">restricting features</a> and improving <a href="https://blog.youtube/news-and-events/using-technology-more-consistently-apply-age-restrictions/">age restrictions</a>. Today, we are announcing a <a href="http://youtube.com/myfamily">new choice</a> for parents who have decided their tweens and teens are ready to explore YouTube with a supervised account. </div><div><br /></div><div><br /></div><div><b>Supervised experiences on YouTube </b></div><div>From our earliest days, YouTube has been a platform for people <a href="https://support.google.com/accounts/answer/1350409">over 13</a>, and we’ve always recommended that parents co-watch with their kids if they choose to watch YouTube. In 2015, we created <a href="https://kids.youtube.com/">YouTube Kids</a>, a safer destination for kids to explore their interests while providing parental controls. But since then, we’ve heard from parents and older children that tweens and teens have different needs, which weren’t being fully met by our products. As children grow up, they have insatiable curiosity and need to gain independence and find new ways to learn, create, and belong. </div><div>Over the last year, we've worked with parents and experts across the globe in areas related to child safety, child development, and digital literacy to develop a solution for parents of tweens and teens. In the coming months, we’ll launch a new experience in beta for parents to allow their children to access YouTube through a <a href="https://support.google.com/families/answer/7103338?hl=en&ref_topic=7336731">supervised Google Account</a>. This <a href="https://support.google.com/youtube/answer/10314940">supervised experience</a> will come with content settings and limited features. We’ll start with an early beta for families with kids under the <a href="https://support.google.com/accounts/answer/1350409">age of consent</a> to test and provide feedback, as we continue to expand and improve the experience. </div><div><br /></div><div><br /></div><div><b>Giving parents content options on YouTube </b></div><div>We know that every parent has a different parenting style and that every child is unique and reaches different developmental stages at different times. That’s why we’ll give parents the ability to choose from 3 different content settings on YouTube. </div><div><ul style="text-align: left;"><li><b>Explore:</b> For children ready to move on from YouTube Kids and explore content on YouTube, this setting will feature a broad range of videos generally suitable for viewers ages 9+, including vlogs, tutorials, gaming videos, music clips, news, educational content and more. </li><li><b>Explore More:</b> With content generally suitable for viewers ages 13+, this setting will include an even larger set of videos, and also live streams in the same categories as “Explore.” </li><li><b>Most of YouTube:</b> This setting will contain almost all videos on YouTube, except for <a href="https://support.google.com/youtube/answer/2802167">age-restricted content</a>, and it includes sensitive topics that may only be appropriate for older teens. </li></ul><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjncJwXlyldFId9uXFuEZEota_FZVCV3YRA4Xot4SNFWTJTPtXd4Onm_XWqVwFQdBbjLZY5iisst4KEOKEJ1o-vxh-fP01yRP-PXJaIMMJbpUSfNoAlc4AB2y7iIso7ecF_tu8AFCCWQWs/s1211/supex_icons_contentsettings_EN.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1138" data-original-width="1211" height="602" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjncJwXlyldFId9uXFuEZEota_FZVCV3YRA4Xot4SNFWTJTPtXd4Onm_XWqVwFQdBbjLZY5iisst4KEOKEJ1o-vxh-fP01yRP-PXJaIMMJbpUSfNoAlc4AB2y7iIso7ecF_tu8AFCCWQWs/w640-h602/supex_icons_contentsettings_EN.png" width="640" /></a></div><div><br /></div>This option was designed for parents who think their children are ready to explore the vast universe of YouTube videos. We will use a mix of user input, machine learning and human review to determine which videos are included. We know that our systems will make mistakes and will continue to evolve over time. </div><div>We recommend parents continue to be involved in guiding and supporting their child’s experience on YouTube. To help parents get started, we’ve developed a <a href="https://kstatic.googleusercontent.com/files/8c008b73566d01df66ef5e487b7feaf08b1bd3620171bed889d95ce13098920fd3dfc0817d7e9f330ef72aa3144c29c233d3c5f97ade838e948b2989c3fcdc51">guide</a> in partnership with <a href="https://www.pta.org/">National PTA</a>, <a href="https://parentzone.org.uk/home">Parent Zone</a> and <a href="https://beinternetawesome.withgoogle.com/en_us/">Be Internet Awesome</a>. We’ll also launch an ongoing campaign that features creators discussing themes like bullying and harassment, misinformation, digital well-being and more. </div><div><br /></div><div><br /></div><div><b>New features for families </b></div><div>We understand the importance of striking a balance between empowering tweens and teens to more safely gain independence, while offering parents ways to set controls. In addition to choosing the content setting, parents will be able to manage watch and search history from within their child's account settings. Parents can also use other controls offered by <a href="https://families.google.com/familylink/">Google’s Family Link</a>, including screen timers. We’ll continue adding new parental controls over time, such as blocking content. </div><div>When a parent grants access to YouTube, their child’s experience will feel much like regular YouTube, but certain features will be disabled to protect younger audiences. For example, we won't serve personalised ads or ads in <a href="https://support.google.com/youtube/answer/9713557?hl=en">certain categories</a>. At launch, we'll also disable in-app purchases, as well as creation and comments features. Since self-expression and community are integral parts of YouTube and children's development, over time we'll work with parents and experts to add some of these features through an age-appropriate and parent controlled approach. </div><div><br /></div><div><br /></div><div><b>Investing in YouTube Kids </b></div><div>We’re building this new supervised experience for parents who think their older kids are ready to use YouTube, but we still recommend YouTube Kids for younger kids to watch independently and have a more contained viewing experience. </div><div>With availability in <a href="https://support.google.com/youtubekids/answer/6130573">over 80 countries</a>, now over 35 million viewers use YouTube Kids every week. We’ll continue <a href="https://support.google.com/youtubekids/thread/49349707?hl=en">expanding product availability</a>, <a href="https://support.google.com/youtube/thread/12980033?hl=en">adding new features</a>, and offering several new <a href="https://www.youtube.com/kids/parent-resources/">parental tools</a>, such as a highly-requested option for parents to select specific videos and channels from the main YouTube platform that they’d like their child to explore on YouTube Kids. </div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiZfCBixFaHwLvQDidcT8-FlMEC4dBrvSzr5Hh1MXLiiylpzHVv3LEG2WRuAnMaru2xhHDK4ybh97bPvQ3pwywIWdOe74rubHwyOL549dQKn8BDxeLuGxFMAEN_5ut9ZY4rDJF9HAdx5JY/s1200/Supex_DesktopHero_US.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="675" data-original-width="1200" height="360" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiZfCBixFaHwLvQDidcT8-FlMEC4dBrvSzr5Hh1MXLiiylpzHVv3LEG2WRuAnMaru2xhHDK4ybh97bPvQ3pwywIWdOe74rubHwyOL549dQKn8BDxeLuGxFMAEN_5ut9ZY4rDJF9HAdx5JY/w640-h360/Supex_DesktopHero_US.gif" width="640" /></a></div><div>We know that we have a long journey ahead of us as we design this experience for parents of tweens and teens. Over the long term, we hope this will provide a safer environment for older children to explore their interests, learn new skills, connect with communities that share their passions, while giving parents more ways to support their kids' online experience. </div><div><br /></div><div><br /></div><div><span class="byline-author">Posted by James Beser, Director of Product Management, Kids and Family</span><span data-about-syndication="" style="display: none; font-size: 0px; line-height: 0; max-height: 0px; overflow: hidden;">
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So we worked with our Trust and Safety Research team to survey parents all over Asia-Pacific, including here in Australia, and found that parents with children attending school online were more concerned about online safety than those whose children attended school in-person. </div><div>As we moved to home working and learning, and children continued their education through digital means, 47% of Aussie parents expressed increased concern about online safety for their children. But interestingly, more than a third of parents interviewed said they had never spoken to their children about online safety, and only half of those interviewed said they were currently using online family safety features. </div><div>As kids of different ages use the internet in very different ways, instilling safe habits can be a challenge. So today, on Safer Internet Day, here are some tips to address the top three parental concerns when it comes to keeping our children safe online. </div><div><b><br /></b></div><div><b>1. Protect their digital identities.</b> </div><div>The privacy and security of their children’s information was the top concern of parents we surveyed across all regions. Parents cited concerns around scams or hacking of their child’s accounts. Here are some simple ways to safeguard your kids’ information: </div><div><ul style="text-align: left;"><li>Teach your children how to choose strong passwords that cannot be easily guessed. Avoid simple passwords that use names, birthdates, or even favourite cartoon characters. </li><li> It is also useful to stick to platforms that have a strong reputation for user safety. For instance, using an email service like Gmail comes with built-in safety filters to detect phishing emails, blocking 99.9% of phishing attacks from ever reaching your inbox. </li></ul><b><div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhn2Zl1Bim0y1gw2XVI414QZkTcUXvjLsQqBF4qz0NHB7Z0SQxDdUqbH50nxF4RwjJ2DnQDE5picSxzb73eDF_8utco1J4J0BiFNxAovuKvr4jK7tsbd2Wg31lTX99HzojlMmlF16VYXWg/s2048/SID-APAC.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="2048" data-original-width="1424" height="640" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhn2Zl1Bim0y1gw2XVI414QZkTcUXvjLsQqBF4qz0NHB7Z0SQxDdUqbH50nxF4RwjJ2DnQDE5picSxzb73eDF_8utco1J4J0BiFNxAovuKvr4jK7tsbd2Wg31lTX99HzojlMmlF16VYXWg/w445-h640/SID-APAC.png" width="445" /></a></div><b><br /></b></div>2. Know who they talk to.</b> </div><div>Social isolation is a difficult outcome of the COVID-19 pandemic, and our children connect with their friends online, whether through messaging apps or voice chat while playing games. It is important for parents to be aware that these channels can also be used by ill-intentioned strangers to reach out to our children. Just as in real life, it is important to be aware of who our children talk to online. </div><div><ul style="text-align: left;"><li>Try to talk to your kids about the games they play or the videos they watch, and also the people they play with online. I always remind my son to come to me immediately if he faces any situation online that makes him feel uncomfortable. More than 70% of parents in Asia-Pacific were not very confident that their children would come to them if they encountered unsafe situations online. Considering more than a third of the parents we interviewed had never spoken to their children about online safety we need to work hard to reassure our children that we are here to guide and protect them. </li><li>When assessing if a game is suitable for your child, it is important to check not only the content of the game, but also whether the app allows online communications with others. Some multiplayer games allow only a few options for social interaction, like a thumbs up rather than a text chat. This reduces risks of unwanted social interactions by quite a lot. </li></ul></div><div><br /></div><div><b>3. Offer appropriate content at the appropriate age.</b> </div><div>The fear of children encountering inappropriate content has long been among the top concerns of parents in surveys. There are family safety features that parents can use to help guard their children from content that may not be suitable for their age. However, we learned that only 50% of Aussie parents we surveyed are using these features. Here are some features that you can start using today: </div><div><ul style="text-align: left;"><li><a href="https://support.google.com/websearch/answer/510?hl=en&ref_topic=3425457">Turning on SafeSearch on Google</a> helps filter out explicit content in Google’s search results for all searches, including images, videos and websites. SafeSearch is designed to help block explicit results like pornography from Google search results. </li><li>Manage your child’s device by creating a <a href="https://support.google.com/families/answer/7103338">Google account for your child and using Family Link</a>. This allows you to add filters on Google Search, block websites or only give access to the ones you allow or track the location of your child if they have their own device. </li><li>Many <a href="https://www.youtube.com/kids/parent-resources/">parental controls are available on YouTube Kids</a>. You are able to limit screen time, only show videos that you approve or select suitable content based on the age of your child. </li></ul>Some other time-tested tips include allowing children to use the internet only in common areas in the home such as the living room. But the tough part is leading by example! </div><div><br /></div><div>At the end of the day, the core of parenting lies in the relationships we build with our children. They require our guidance on the internet as much as they do in the real world. </div><div>Let’s work together to make the internet a safe place for our children to learn, create and explore. </div><div><br /></div><div><span class="byline-author">Posted by Samantha Yorke, Online Safety Lead, Government Affairs and Public Policy</span><span data-about-syndication="" style="display: none; font-size: 0px; line-height: 0; max-height: 0px; overflow: hidden;">
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</span></div>anzprteamhttp://www.blogger.com/profile/06099752084931732403noreply@blogger.comtag:blogger.com,1999:blog-4371296950668142214.post-36481307889922270562021-01-26T06:00:00.008+11:002021-01-26T06:56:38.006+11:00Marvel at Maria Island with today’s Google DoodleJanuary 26 stirs a full spectrum of emotions for Australians across the country. It can be a day of pride or protest. A day to rejoice, reflect or reexamine our history. Or for some, perhaps it’s just any old Tuesday.<div><br /></div><div>Whatever the tone of the day, Australians are bound by a love for our land, the seas that surround us and our extraordinary wildlife. Now more than ever, we’ve been prompted to treasure our natural wonders – as this time last year, our <a href="https://australia.googleblog.com/2020/01/celebrating-community-and-resilience.html" target="_blank">heroic firefighters</a> battled Australia’s worst raging bushfires in modern history. </div><div><br /></div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEirO18mAw9Tr3HtLXdChiwyFCq0FFayMsrck9KnbH3q31HWSSoGUiA5CQ_I5TaRj0H9TlyvvRbh1I3X_va_Nn4yKrh3R3ggk7xV-iNQB0BdoffnZUUb6BtBtX6LTwSnsbYHvhN_W9hSnRs/s2804/January-26th-2021-Hires.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1122" data-original-width="2804" height="228" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEirO18mAw9Tr3HtLXdChiwyFCq0FFayMsrck9KnbH3q31HWSSoGUiA5CQ_I5TaRj0H9TlyvvRbh1I3X_va_Nn4yKrh3R3ggk7xV-iNQB0BdoffnZUUb6BtBtX6LTwSnsbYHvhN_W9hSnRs/w571-h228/January-26th-2021-Hires.jpg" width="571" /></a></div><div style="text-align: center;"><br /></div><div>So, as we honour the many marvels of our island home today, we’re taking a virtual trip to a spectacular island just off Tassie, Maria Island. </div><div><br /></div><div>Maria island is home to a unique collection of mammal, marine, and avian species – and has been categorised as an <a href="https://en.wikipedia.org/wiki/Important_Bird_Area" target="_blank">Important Bird Area</a> by BirdLife International. This includes one of Australia’s rarest birds and the star of today’s Google Doodle, the forty-spotted pardalote. This precious bird is about 9-10 cm long, with a light olive green body and distinctive white dots. It is depicted nestled in its natural habitat, the dry eucalypt forest where white gum <span style="background-color: white; color: #202124; font-family: Arial; font-size: 16px; font-style: italic; white-space: pre-wrap;">(Eucalyptus viminalis) </span>occurs. The tiny pardalote is the first Australian bird known to forage a sugary sap called manna by snipping the leaf stalks of gum trees. Maria Island supports the highest breeding population of forty-spotted pardalotes in Tasmania, which plays an important role in maintaining the forest’s vitality and managing insect pest populations. </div><div><br /></div><div>Whether you’re in Tassie or Townsville, we invite you to explore Maria Island on Street View and get inspired for your next trip. You can discover ancient clams, sea fans, corals of the <a href="https://earth.google.com/web/search/Fossil+Cliffs+Circuit,+Tasmania/@-42.57266976,148.07901257,15.51213455a,0d,60y,179.94770309h,86.20447157t,0r/data=CooBGmASWgolMHhhYTcyMTFiNDUyODk0MmFiOjB4M2YwZDg5YTZmZjg2OWM0NhlpgYezbElFwCFkqC_wQYJiQCofRm9zc2lsIENsaWZmcyBDaXJjdWl0LCBUYXNtYW5pYRgBIAEiJgokCWTjkdk6UTdAEWHjkdk6UTfAGZdzbJI83CVAIeeotjtEwVfAIhoKFmhPVUZJNzFkX1laWjg4ZGlZMDh1TlEQAg" target="_blank">Fossil Cliffs walk</a> – and the vibrant colours and swirling patterns of the <a href="https://earth.google.com/web/search/Painted+Cliffs+Maria+Island,+Tasmania/@-42.59228182,148.05214724,1.86335003a,0d,60y,205.04620774h,83.47251132t,0r/data=CigiJgokCSdmPeNRSUXAEbwP74hYSUXAGaiHS6eLgmJAISs6XI6GgmJAIhoKFnBIU3l0bk1YNDBvWHpSME9SYTh1eVEQAg" target="_blank">Painted Cliffs walk</a>. </div><div><br /></div><div><span id="docs-internal-guid-b8373bf0-7fff-4849-7537-1991f4c46edd"><span style="font-family: Arial; font-size: 12pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Today’s Google Doodle was developed</span><span style="background-color: white; color: #202124; font-family: Arial; font-size: 12pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> in collaboration with Tasmanian Aboriginal community and Elders</span><span face="Roboto, sans-serif" style="background-color: #f8f9fa; color: #202124; font-size: 12pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">. </span><span style="background-color: white; color: #202124; font-family: Arial; font-size: 12pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">We respectfully acknowledge the Tasmanian Aboriginal communities and Elders past and present.</span></span></div><div><i><br /></i></div><div><br /></div><div><span class="byline-author"><br /></span></div><div><span class="byline-author">Posted by Daniel Nadasi, Engineering Site Lead, Google Australia</span>
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</span></div>anzprteamhttp://www.blogger.com/profile/06099752084931732403noreply@blogger.comtag:blogger.com,1999:blog-4371296950668142214.post-16248807815712118292020-12-11T09:18:00.002+11:002020-12-11T09:18:46.198+11:00Supporting quality reporting and information on vaccines<span style="font-size: x-small;"><br /><br />This is a guest blog post from Dr Susannah Eliott, CEO of the Australian Science Media Centre (AusSMC), which works to enhance the media's coverage of science, for the benefit of the public</span>. <br /><br /><br />The enormous impact of this pandemic has meant that scientists and pharmaceutical companies have had to go into overdrive to produce vaccines in record time. And with so many vaccines in various stages of development, it’s not surprising when journalists and the public find it difficult to get answers to critical questions. <br /><br /><br />Questions like what is herd immunity and how long will it take to achieve? Will the vaccines prevent infection as well as disease? And what is an mRNA vaccine and how is it different to traditional types of vaccines?<br /><br /><br />Answers to these questions, and access to clear and reliable information, has never been more important. And today we’re excited to announce a new initiative that aims to address this issue and equip journalists with solid information about COVID-19 vaccines as they are being developed and rolled out.<br /><br /><br />Journalists and fact checkers across the world will soon have access to our new <a href="https://health-desk.org/vaccines/">COVID-19 Vaccine Media Hub</a>, a dedicated support service, to help them report on COVID-19 vaccines thanks to a global alliance of Science Media Centres (SMCs) and public health experts supported by a $1 million investment from the <a href="https://newsinitiative.withgoogle.com/intl/en_gb/">Google News Initiative</a>.<br /><br /><br />This new media hub will bring together expert commentary, explainers and multiple sources of information from evidence-based sources on vaccines. And it will make information available in at least seven different languages to help journalists across the world to report on COVID-19 vaccines - and the science behind them. <br /><br /><br />As Alexios Mantzarlis, News and Information Credibility Lead at Google News Lab puts it: “Fighting misinformation about this topic will require both targeting harmful hoaxes directly and supporting the crucial work of science beat reporters and fact-checkers informing the public. It is with this in mind that we are thrilled to support the creation of a COVID-19 vaccine media hub to help journalists access expertise rapidly and reliably.”<br /><br /><br />The <a href="https://www.smc.org.au/">Australian Science Media Centre</a> (AusSMC) will lead the initiative together with <a href="https://meedan.com/">Meedan</a>, a technology not-for-profit, and in collaboration with SMCs and other organisations across Asia Pacific, Europe, Africa, and North America. <br /><br /><br />Science Media Centres are independent not-for-profit organisations that exist to help journalists report on the science behind daily news, whether that’s a pandemic, a natural disaster or a new scientific discovery. Although SMCs are independent of each other and work with journalists on local issues, they also collaborate on global topics and are aligned through a <a href="https://www.sciencemediacentre.org/wp-content/uploads/2012/07/SMC-Charter-003.pdf">Charter of Independence</a>.<br /><br /><br />This initiative represents the first time that the SMC network has been supported to work proactively on a specific globally important topic together with organisations like Meedan. We hope that this alliance will grow and continue to provide evidence-based information on a whole range of topics into the future. <br /><br /><br />Nat Gyenes, Director of Meedan’s Digital Health Lab has the last word – “recognising the threat of misinformation has become an additional vector for the spread of infectious diseases [and] we see a networked approach to addressing information equity challenges as a critical public health need… We are honored to work with the Science Media Centre of Australia and their partner Science Media Centres on this critical initiative.”<br /><br /><br />We look forward to the impact this important resource will have for journalists, providing around-the-clock access to scientific expertise and research updates. <br /><br /><br />For more information, please visit the <a href="https://www.smc.org.au/news/covid-19-vaccine-media-hub">Australian Science Media Centre</a> and you can read more about the Google News Initiative’s work <a href="https://blog.google/technology/health/accurate-timely-information-covid-19-vaccines/">here</a>.<span data-about-syndication="" style="display: none; font-size: 0px; line-height: 0; max-height: 0px; overflow: hidden;">
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</span>anzprteamhttp://www.blogger.com/profile/06099752084931732403noreply@blogger.comtag:blogger.com,1999:blog-4371296950668142214.post-67815054803110394642020-12-09T06:00:00.003+11:002020-12-11T09:13:52.051+11:00Year in Search 2020: Here’s what Aussies searched for this year<div><b>From fires to facemasks and sourdough, this year’s top trending searches show our wide spectrum of curiosities, worries and cravings. </b></div><div><br /></div><div>2020 has been a year like no other, marked by blazing bushfires, a global pandemic – and cravings for comfort food. We sought definitions, made sense of restrictions and looked to help people in need. We were stood down from jobs, stood up for Black Lives Matter and stood behind Quaden Bayles. We hunted for hand sanitiser, stocked up on toilet paper and donated <a href="https://trends.google.com/trends/explore?date=2020-01-01%202020-12-07&geo=AU&q=buy%20a%20bale">bales of hay.</a> And looking abroad, we followed the US election, the Beirut explosion and said goodbye to some greats.</div><div><br /></div><div>As the year draws to a close, it’s time to reflect on the moments that made Aussies wonder, question and rally together. Here's a snapshot of five themes showing what caught Aussies' attention in Search in 2020: </div><div><br /></div><h3 style="text-align: left;">Health, safety and livelihood </h3><div>2020 began with smokey skies as Australia battled raging bushfires – prompting us to search for ‘<a href="https://trends.google.com/trends/explore?date=2020-01-01%202020-12-07&geo=AU&q=fires%20near%20me">fires near me</a>’ and check the air quality. Not long after, COVID-19 rattled the world, steering our searches towards safeguards and lockdown kits. We were on a mission for hand sanitiser, face masks, antibacterial wipes and isopropyl alcohol. We asked how to get tested for coronavirus, how far we could travel and if we could go fishing. And as jobs were stood down or lost, we looked to apply for Centrelink and JobKeeper. </div><h3 style="text-align: left;"><br /></h3><h3 style="text-align: left;">A new language for our new normal </h3><div>We may have been lost for words this year, but it turns out we found some new ones too. Search shows we were looking to understand medical, scientific and political terminology – as we looked up the definitions of COVID, pandemic, lockdown and stimulus package. As people joined and watched the Black Lives Matter protests, we wanted to know what BIPOC stood for. And as “Karen” memes filled feeds, Aussies wanted to get across this new slang term. </div><h3 style="text-align: left;">Buying and DIYing </h3><div>The top trending DIY queries show that Aussies were crafty, resourceful and ambitious in 2020. As protective and sanitary products flew off the shelves, we wanted to to know how to make hand sanitiser, face masks, toilet paper – and even ventilators. We were also inspired to treat ourselves to some much needed self-care, searching to buy neck hammocks, dumbbells and looking for DIY foot scrubs. </div><div><br /></div><h3 style="text-align: left;">Savoury, sweet and sanitary (!) recipes </h3><div>Food was a big feature of 2020, with many of us cooking up storms and eating at home more than ever before. Curiously, for the first time, a non-edible item has topped the list of top trending recipes: hand sanitiser. On a yummier note, baked goods were a stand out this year. Sourdough topped the list of (edible) recipes and we also kneaded donuts, crumpets, macarons, Anzac cookies and banana bread. Moving on to heartier, main meals, good ol’ spag bol and Beef Stroganoff also featured on the menu of top trending recipes. And finally, for a caffeine hit, we jumped on the Dalgona coffee bandwagon. </div><div><br /></div><h3 style="text-align: left;">Rising up and reaching out </h3><div>While 2020 brought many hurdles, our searches show that Aussies were looking for ways to help each other through the hardship. As many Aussies struggled in drought and fire bush affected areas, we looked to “buy from the bush,” “buy Aussie now” and “buy a bale.” And when Quaden Bayles shared his heartbreaking story as a victim of bullying, we stood behind him – making Quaden the top trending kid on Search in Australia in 2020. </div><div><br /></div><div>To rediscover the events, people and topics that defined 2020 in Australia and around the world, watch our our Year in Search video:</div><div><br /></div><div class="separator" style="clear: both; text-align: center;"><iframe allowfullscreen="" class="BLOG_video_class" height="266" src="https://www.youtube.com/embed/yih2fQ14rPY" width="320" youtube-src-id="yih2fQ14rPY"></iframe></div><div><br /></div><div><br /></div><div>To dive into Australia's lists, check out the full trending lists for 2020: </div><div><br /></div><div><b>Overall Searches: </b></div><div>1. US election </div><div>2. Coronavirus </div><div>3. NBA </div><div>4. Zoom </div><div>5. Coronavirus symptoms </div><div>6. Kobe Bryant </div><div>7. Weather tomorrow </div><div>8. Fires near me </div><div>9. Coronavirus Victoria </div><div>10, Trump vs Biden </div><div><br /></div><div><b>News topics: </b></div><div>1. US election </div><div>2. Coronavirus </div><div>3. Fires near me </div><div>4. Coronavirus Victoria </div><div>5. Toilet paper </div><div>6. NSW fires </div><div>7. Qantas share price </div><div>8. Air quality Melbourne </div><div>9. Beirut explosion </div><div>10. NSW coronavirus </div><div><br /></div><div><b>Australian public figures: </b></div><div>1. Dani Laidley </div><div>2. Celeste Barber </div><div>3. Gladys Berejiklian </div><div>4. George Pell </div><div>5.Quaden Bayles </div><div>6. Pete Evans </div><div>7. Nicola Gobbo </div><div>8. Peter Dutton </div><div>9. Richard Pusey </div><div>10. Ben Cousins </div><div><br /></div><div><b>Global public figures: </b></div><div>1. Joe Biden </div><div>2. Kim Jong Un </div><div>3. Boris Johnson </div><div>4. Kamala Harris </div><div>5. Tom Hanks </div><div>6. Kanye West </div><div>7. Joe Exotic </div><div>8. Donald Trump </div><div>9. Prince Harry </div><div>10. Carole Baskin </div><div><br /></div><div><b>Loss:</b> </div><div>1. Kobe Bryant </div><div>2. Naya Rivera </div><div>3. Chadwick Boseman </div><div>4. George Floyd </div><div>5. Sean Connery </div><div>6. Caroline Flack </div><div>7. Kelly Preston </div><div>8. Kenny Rogers </div><div>9. Sushant Singh Rajput </div><div>10. Shane Tuck </div><div><br /></div><div><b>Sport:</b> </div><div>1. NBA </div><div>2. EPL </div><div>3. State of Origin 2020 </div><div>4. Champions League </div><div>5. IPL </div><div>6. French Open </div><div>7. ATP Cup </div><div>8. Australia vs New Zealand </div><div>9. Tennis Australian Open </div><div>10. AFL scores</div><div><br /></div><div><b>Recipe </b></div><div>1. Hand sanitizer </div><div>2. Sourdough bread </div><div>3. Beef Stroganoff </div><div>4. Spaghetti bolognese </div><div>5. Donut </div><div>6. Crumpet </div><div>7. Macaron </div><div>8. Anzac cookie </div><div>9. Banana bread </div><div>10. Dalgona coffee </div><div><br /></div><div><b>How to….?</b> </div><div>1. How to make hand sanitizer </div><div>2. How to make a face mask </div><div>3. How to use Zoom </div><div>4. How to get tested for coronavirus </div><div>5. How to make bread </div><div>6. How to make self raising flour </div><div>7. How to apply for Centrelink </div><div>8. How to buy shares </div><div>9. How to apply for JobKeeper </div><div>10. How to make whipped coffee </div><div><br /></div><div><b>DIY</b></div><div>1. DIY hand sanitiser </div><div>2. DIY face mask pattern</div><div>3. DIY neck hammock </div><div>4. DIY ventilator </div><div>4. DIY foot scrub </div><div>5. DIY fire pit area </div><div>6. DIY toilet paper</div><div>7. DIY pottery kit </div><div>8. DIY antibacterial wipes</div><div>9. DIY scrunchie holder </div><div><br /></div><div><b>Definitions</b> </div><div>1. COVID </div><div>2. Pandemic </div><div>3. Branch stacking </div><div>4. Stimulus package </div><div>5. Stand down </div><div>6. Portmanteau </div><div>7. BIPOC </div><div>8. Barre </div><div>9. Lockdown </div><div>10. Karen </div><div><br /></div><div><b>Goods and giving</b>: </div><div>1. Where to buy face masks </div><div>2. Buy toilet paper online </div><div>3. Buy from the bush </div><div>4. Buy Ps5 </div><div>5. Buy Aussie now </div><div>6. Where to buy hand sanitizer </div><div>7. Buy isopropyl alcohol </div><div>8. Buy a bale </div><div>9. Buy Xbox Series X </div><div>10. Buy dumbbells </div><div><br /></div><div><b>‘Can I….?</b>’ </div><div>1.Where can I buy toilet paper </div><div>2. Where can I buy hand sanitiser </div><div>3. Where can I get tested for coronavirus </div><div>4. Can I access my super </div><div>5. How many people can I have in my house </div><div>6. When can I access my super </div><div>7. Can I go fishing in NSW </div><div>8. How much can I borrow home loan </div><div>9. How far can I travel in QLD </div><div>10. Can I leave Australia </div><div><span class="byline-author"><br /></span></div><div><span class="byline-author">Posted by Camilla Ibrahim, Communications & Public Affairs Manager, Google Australia</span></div>anzprteamhttp://www.blogger.com/profile/06099752084931732403noreply@blogger.comtag:blogger.com,1999:blog-4371296950668142214.post-52771547877875068172020-12-03T13:09:00.002+11:002020-12-03T13:09:58.642+11:00Powering innovation and efficiency in Australia’s public sectorAcross the board, Australia’s public sector is progressing digital transformation to innovate, drive efficiency, and ultimately deliver more value to the communities it serves. While many public sector bodies historically relied on legacy IT systems at the beginning of the pandemic, spikes in demand meant they needed to quickly scale up capabilities. <br /><br /><br />Earlier this year we shared how we were working to support organisations in Australia and around the world by providing services like <a href="https://cloud.google.com/blog/products/g-suite/helping-businesses-and-schools-stay-connected-in-response-to-coronavirus">expanded capacity</a>, <a href="https://cloud.google.com/blog/topics/inside-google-cloud/how-google-cloud-is-helping-during-covid-19">powerful remote working tools</a>, <a href="https://cloud.google.com/blog/products/data-analytics/free-public-datasets-for-covid19">shared datasets</a> and <a href="https://cloud.google.com/blog/topics/inside-google-cloud/how-google-cloud-is-supporting-healthcare-and-life-sciences-organizations">healthcare APIs</a> to support research.<br /><br /><br />We’re proud to continue to play a key role in powering the pandemic response, partnering with a number of government agencies to empower scientific breakthroughs, enable more effective joint critical responses, and facilitate high-impact constituent engagement. <br /><br /><br />Here’s a look at how government agencies in Australia are transforming services for constituents and how Google Cloud is supporting.<br /><br /><b><br />Improving customer service and experience</b><br /><br />As citizens and businesses grapple with widespread uncertainty, it is critical that government service delivery is seamless, dynamic, and in line with citizen needs, with data analytics playing a key role in this.<br /><br /><br />For example, the <b>Digital Transformation Agency </b>(DTA), which helps government agencies improve services to make them simple, clear and fast, is working with Google Cloud on its gov.au Observatory. The Observatory’s goal is to measure how people interact with government services, empowering and supporting teams to provide better services and outcomes for everyone. With Google Cloud, the DTA is using data from <a href="https://analytics.google.com/analytics/web/provision/#/provision">Google Analytics</a>, <a href="https://search.google.com/search-console/about">Google Search Console</a>, and the whole-of-government web crawl to quantify and visualise government websites, and show how users move through online services. This data is then analysed via BigQuery, which handles over 1.2 billion data points per month.<br /><br /><br /><b>Service NSW</b>, which provides access to government services in New South Wales, is using Google Cloud’s API management platform Apigee to improve business agility. With <a href="https://cloud.google.com/apigee">Apigee</a>, the agency is able to continuously innovate, launching new features every single day. Performance and availability are key criteria for the agency as it runs digital services across the entire state and downtime isn’t an option. In addition, the ability for Service NSW to meet governance and security standards is central to its use of Apigee, as Google Cloud acts as the first line of defence against cyber-threats.<br /><br /><br />The importance of innovation during this time is greater than ever and at <b>CSIRO</b>, Australia’s national science agency, who are making a difference in everyday lives by empowering scientific breakthroughs. Their innovative approach to analytics, machine learning and containers is a key advantage in helping researchers to spin up resources on major cloud providers, such as Google Cloud, and gain faster access to compute for their projects. Our cloud solutions also enable CSIRO to define security requirements for the cloud, including authentication and authorisation, to ensure that research run or stored in the cloud is protected.<br /><br /><br /><b>Looking ahead as Australia emerges from COVID-19</b><br /><br />There’s no denying 2020 has been a challenging year but it’s inspiring to see that Australia is taking tentative steps to get its economy back on track and determine what the new normal for citizens’ personal and working lives looks like. Our government agencies are central to this effort.<br /><br /><br />Google Cloud is committed to driving the digital transformation of our public sector forward. We’re continuing to expand our capabilities locally, including the <a href="https://australia.googleblog.com/2020/03/investing-in-aussie-cloud-with-launch.html">launch of our Melbourne region in 2021</a>. Our aim is to work with our government partners at a state and federal level to power a platform of innovation, digitisation and efficiency to ultimately improve the lives of all Australians. <br /><br /><br />Tune into the Google Cloud Public Sector Summit on Dec 8-9. <a href="https://cloudonair.withgoogle.com/events/public-sector-summit">Registration </a>is free so don’t delay! <br /><br /><br /><img src="https://lh3.googleusercontent.com/d3x8hPKLOMqk7-019RjZi5tOG3_umzt_hhn8yJQ3UHOv2MVWlUwz-Ium3Q9FhOpBlj9FqpJEyU7-4JLTbCoEpcLEvsUbMAaKFWOQZoqAbEukbDrq8Bg9pD5XCp6XP4WUMgGnFc6w" /><br /><i><span style="font-size: x-small;">by Mark Innes, Vice President, ANZ at Google Cloud</span></i><span data-about-syndication="" style="display: none; font-size: 0px; line-height: 0; max-height: 0px; overflow: hidden;">
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</span>anzprteamhttp://www.blogger.com/profile/06099752084931732403noreply@blogger.comtag:blogger.com,1999:blog-4371296950668142214.post-4745952212516778262020-11-26T11:00:00.003+11:002020-11-27T07:20:39.378+11:00Celebrating the Outstanding 50 LGBTI+ Leaders of 2020Diversity, inclusion and equity have always been important parts of what we do at Google. They are values at the heart of everything from building our products, to developing our workforce. <div><br /></div><div><br /></div><div>And it’s an important part of our mission: ‘to organise the world’s information and make it universally accessible and useful’. That one word - ‘universal’ - says everything about how we think when we’re designing products that aim to be useful and helpful to everyone. </div><div><br /></div><div><br /></div><div>That’s why Google is extremely proud to once again partner with Deloitte and EnergyAustralia in supporting the <a href="https://www2.deloitte.com/au/en/pages/about-deloitte/articles/out50.html">Outstanding 50 LGBTI+ Leaders Report</a> - recognising and celebrating remarkable role models across the country. </div><div><br /></div><div><br /></div><div>2020’s list is incredibly inspiring and it’s been humbling to read through the stories and achievements of leaders in so many diverse industries - from business and corporate Australia, to public service, diversity and inclusion, the not-for-profit sector, and social justice. </div><div><br /></div><div><br /></div><div>This year, we are especially proud to support the initiative because our very own Googler, Tara Mckenty, has been recognised amongst the esteemed field. This is the second time a Googler has received the honour, following <a href="https://www2.deloitte.com/au/en/pages/about-deloitte/articles/out50.html">Tea Uglow’s recognition in 2018</a>. </div><div><br /></div><div><br /></div><div>Tara is Google’s Creative Director and Founder of <a href="https://rare.withgoogle.com/">Rare</a>, Google's diversity and inclusion initiative for the creative industries. Her tireless efforts to increase diversity and inclusion, and ensure advertising represents diverse perspectives, inspire many at Google and have rightly earned her a place on this Outstanding 50 LGBTI+ Leaders Report. </div><div><br /></div><div><br /></div><div>Throughout her seven years’ with Google, Tara has also led the creative execution of Google’s Mardi Gras initiatives (<a href="https://mashable.com/2016/02/19/google-lets-you-spread-your-love-on-a-world-map/">Places of Pride and Love by Numbers</a>), ensured diverse talent is represented in all communications, and built a platform to help remove unconscious bias from machine learning algorithms (<a href="https://projectrespect.withgoogle.com/">Project Respect</a>). Tara’s passion about diversity, inclusion and equity in the creative industries and using advertising as a medium for social good shines through in her work at all times. </div><div><br /></div><div><br /></div><div>“I’ve tried to be open and out about my identity, to ensure that the generation behind me has visible LGBTI+ role models, so they can see what they want to be, and know that there is a place in our industry for people like us,” Tara says. </div><div><br /></div><div><br /></div><div>You can read more about Tara’s experience and those of the other inspiring leaders in the Outstanding 50 LGBTI+ Leaders Report <a href="https://www2.deloitte.com/au/en/pages/about-deloitte/articles/out50.html">here</a>. </div><div><br /></div><div><br /></div><div>Congratulations to all nominees and finalists - thank you for continuing to inspire LGBTI+ communities and allies. </div><div><i><span style="font-size: x-small;"><br /></span></i></div><div><i><span style="font-size: x-small;">Posted by Aisling Finch, Director of Marketing, Google Australia</span></i></div>anzprteamhttp://www.blogger.com/profile/06099752084931732403noreply@blogger.comtag:blogger.com,1999:blog-4371296950668142214.post-7916937936344658532020-10-30T09:00:00.067+11:002020-10-30T10:42:56.342+11:00Reflecting on our Google News Initiative work in AustraliaToday, we reflect on the past two years of the Google News Initiative as we publish our first <a href="https://newsinitiative.withgoogle.com/impact/">GNI Impact Report</a>. We’re proud of our efforts across Australia and the work we’ve accomplished in this time with our news industry partners, right across the country and the world. While facing a challenging regulatory process in the shape of a problematic News Media Bargaining Code, we've worked positively with news publishers since 2004 and are pushing for a workable code to build on that foundation. Despite the challenges of the pandemic and long-term shifts in consumer behaviour that have upended traditional business models, there is reason for hope and optimism. We’ve seen Australian journalism demonstrate its incredible resilience, entrepreneurship and diversity. <div><br /></div><div><br /></div><div><div>We’ve also learned that crises can be unexpected and require unprecedented support. That’s why when the COVID-19 pandemic swept through the world, we refocused our efforts. Through the Journalism Emergency Relief Fund, we were able to provide financial support to 97 news organisations across the country, with recipients able to use the funds in whatever way would help them. For example, <a href="https://www.murraypioneer.com.au/">The Murray Pioneer</a> adapted their entire workflow to a remote working situation, while building ways to maintain business relationships with advertisers. </div><div><br /></div><div><br /></div><div>Our work in Australia during the pandemic also <a href="https://australia.googleblog.com/2020/04/how-were-responding-to-covid-19.html">tackled misinformation</a>. Because access to primary expert sources during an evolving public health crisis is both challenging and fundamental for journalists covering the story, we provided funding to the <a href="https://www.smc.org.au/">Australian Science Media Centre</a>, creators of <a href="http://Scimex.org">Scimex.org</a>. They worked with more than 85 COVID-19 experts and organised 60 <a href="https://www.scimex.org/info/coronavirus">expert reactions</a> from leaders in the fields of science and health, explainers, briefings and myth busters on COVID-19, all of which informed more than 30,000 news stories in Australia and overseas. GNI funds also allowed the Centre to hire an additional media officer for six months. </div><div><br /></div><div><br /></div><div>As we look back beyond this year, here are the highlights of our work in Australia, which spanned three key areas: </div><div><br /></div><div><br /></div><div><b>Elevating quality journalism</b> </div><div>Supporting newsrooms in delivering quality reporting sits at the heart of the GNI’s mission, and our work in Australia was deeply rooted in supporting editorial talent in that endeavour. We have appointed Teaching Fellows and partnered with the <a href="https://australia.googleblog.com/2019/02/partnering-with-walkley-foundation-to.html">Walkley Foundation</a> to provide training across Australia to help make sure that journalists and media organisations have the digital skills to succeed at their craft. Since the program launched in February 2019, we’ve been able to train thousands of journalists across more than 200 newsrooms in the country. </div><div><br /></div><div><br /></div><div>It’s when citizens have to vote that they rely the most on quality news content. To navigate last year’s Federal Election, the Google News Lab supported the Australian Associated Press (AAP) in its election verification service, sending alerts to newsrooms and offering workshops to help journalists access the latest tools and technology to tackle disinformation and support their coverage of the elections. Ahead of the election, we also <a href="https://australia.googleblog.com/2019/04/federal-election-2019-helping-explore.html">helped First Draft launch its first bureau in Asia Pacific</a> (APAC) to assist journalists and publishers unearth and expose misleading, false and untrue claims. </div><div><br /></div><div><br /></div><div>But our work doesn’t stop at how news is being reported on, we also deeply care about who is writing the news, because diversity and inclusion in newsrooms impact the reporting made available to citizens. That’s why we partnered with <a href="https://www.mediadiversityaustralia.org/">Media Diversity Australia</a> to release a landmark report on diversity in Australia’s broadcast news. “<a href="https://www.mediadiversityaustralia.org/wp-content/uploads/2020/08/Who-Gets-To-Tell-Australian-Stories_LAUNCH-VERSION.pdf">Who Gets To Tell Australian Stories?</a>” found that almost 76 percent of those on Australian screens were of an Anglo-Celtic background, while just six percent were from Indigenous or non-European backgrounds. We’re confident that by sharing these findings, newsrooms will be able to consider more closely their diversity and inclusion practices.</div><div><br /> <div class="separator" style="clear: both;"><span id="docs-internal-guid-64c16961-7fff-e179-c614-c205f1bf9479"><span style="font-family: "Google Sans", sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"></span></span><span style="border: none; display: inline-block; height: 352px; margin-left: 1em; margin-right: 1em; overflow: hidden; width: 624px;"><img height="352" src="https://lh5.googleusercontent.com/wX6FhHXNFlqIFYe3FvXYsWBCAaF6w9pIZtYFuXWRZpwBMoUfQ4QdW9OtGEMEYTFBU-dbPebWIjPkkxwkRds9p3LwZNFSTgsY7v-Q-NJKx6GtinlwdqXgp1xL-caA5nJJ2H4fN_PHeA" style="margin-left: 0px; margin-top: 0px;" width="624" /></span></div> </div><div><br /></div><div><br /></div><div><b>Empowering sustainable business growth </b></div><div>Readers’ consumption habits have changed, and media have had to adapt to this ever-evolving environment. That’s why since late 2019, we have worked on a News Lab pilot program in Australia to build digital skills and capacity among regional publishers, and to research and test new small-scale digital publishing models. The programs, such as <a href="https://www.walkleys.com/project-kookaburra-webinar-series/">Project Kookaburr</a>a, focus on specific publishers but share common themes, namely optimising revenue, increasing use of audience engagement data and insights, and supporting organisational transformation. Through this work, publications have been able to achieve goals such as increasing their advertising revenues, better understanding their audiences, and expanding their news coverage. </div><div><br /></div><div><br /></div><div>We also work with bigger media organisations like Nine to implement <a href="https://developers.google.com/news/subscribe#:~:text=Subscribe%20with%20Google%20is%20a,across%20Google%20and%20the%20web.">Subscribe with Google</a> into their publications, The Sydney Morning Herald and The Age. Subscribe with Google makes it easier for readers to subscribe to premium content online in a seamless way. </div><div><br /></div><div><br /></div><div>At Google, we work to increase the value of our partnership to publishers by ensuring their content reaches as many people as possible. As part of the YouTube Player for Publisher program, we worked with Junkee Media and Southern Cross Austereo to reduce complexity and increase audience reach. </div><div><br /></div><div><br /></div><div class="separator" style="clear: both; text-align: center;"><span style="border: none; display: inline-block; height: 349px; margin-left: 1em; margin-right: 1em; overflow: hidden; width: 624px;"><img height="349" src="https://lh5.googleusercontent.com/kXbIrNRGdQQrYmJfHJ_ouEISejM3wSS2AtZiysunsCFxajVwdcErbfkWO7BjXsDOGnGWSFgcOCcgDCri-pI9rDa0mDGPFm1uFVGWs7OUltaxXXegKsDYfgg04_ERLSKzSA_YmEFN3w" style="margin-left: 0px; margin-top: 0px;" width="624" /></span></div><div><span id="docs-internal-guid-3d61fb33-7fff-52d1-e154-e6b18a8c5fab"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"></span></span></div><div><br /></div><div><br /></div><div><b>Empowering newsrooms through innovation </b></div><div>While the media may face many challenges today, continuous innovation is the key to sustainable business models. We have seen that innovative spirit shine through our interactions with many Australian publications and journalists. Last year, two Australian editors from the Brisbane Times and Australian Community Media (ACM) were chosen among 12 Fellows for the <a href="https://www.blog.google/outreach-initiatives/google-news-initiative/backing-asia-pacifics-emerging-newsroom-leaders/">Google News Initiative Newsroom Leadership Program</a>, a collaboration between GNI and the Columbia School of Journalism, to develop the business and product expertise of emerging newsroom leaders from the APAC region. </div><div><br /></div><div><br /></div><div>Seven Australian media outlets (Crikey, the Community Broadcasting Association of Australia, Women's Agenda, Guardian Australia, Mamamia, The Conversation, and Australian Community Media) are recipients of our GNI APAC<a href="https://newsinitiative.withgoogle.com/intl/en_gb/innovation-challenges/funding/"> Innovation Challenges</a>, and Junkee Media and Nine News Australia received GNI YouTube Innovation Funding. Both programs fund projects that inject new ideas into the news industry, and we hope to be able to share the successes soon. </div><div><br /></div><div><br /></div><div class="separator" style="clear: both; text-align: center;"><span style="border: none; display: inline-block; height: 349px; margin-left: 1em; margin-right: 1em; overflow: hidden; width: 624px;"><img height="349" src="https://lh5.googleusercontent.com/zGuB5jeGwhgoXLeH41aT4Qc59RF6uMxf9ekgUlQ9Qp8EDkmIkMVb7QvtpX2pBwOLSFFnl3tkoJSy2zpAe-1Ou-_0gJkZSF_tX_qYiglIqK1zJVjr3SkDcQbjSUDowehxXJG0hP4wWw" style="margin-left: 0px; margin-top: 0px;" width="624" /></span></div><div><span id="docs-internal-guid-ced07274-7fff-e5c6-e198-90431f73e2aa"><span style="background-color: white; color: #3c4043; font-family: "Google Sans", sans-serif; font-size: 10.5pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"></span></span></div><div><br /></div><div><br /></div><div><b>What’s next?</b> </div><div>Despite the enormous progress that's been made to help create a sustainable future for journalism in Australia, there is still much work to be done. We’ve recently launched the <a href="https://newsinitiative.withgoogle.com/intl/en_gb/digital-growth/apac-overview/">GNI Digital Growth Program</a> in Australia, which has been designed with industry experts and news publishers across the world to help small and medium-sized news organisations grow their digital businesses. <a href="https://newsonair.withgoogle.com/events/dgp-apac-reader-revenue?talk=developing-communicating-value-prop">We invite Australian media</a> to course through a range of free playbooks, interactive exercises, digital workshops and labs. We look forward to continuing our important work with local publishers across the country.</div></div><div><br /></div><div><span id="docs-internal-guid-a3fc286d-7fff-f215-2995-b656a4544ec2"><span face=""Google Sans", sans-serif" style="font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><span style="font-size: xx-small;"> </span></span></span><i>Posted by Nic Hopkins, News Lab Lead, Australia and New Zealand.</i></div>anzprteamhttp://www.blogger.com/profile/06099752084931732403noreply@blogger.comtag:blogger.com,1999:blog-4371296950668142214.post-82126240729789430192020-10-27T13:18:00.001+11:002020-10-27T13:56:37.710+11:00Passion takes precedence: reaching engaged audiences with YouTube SelectYouTube viewers are a passionate bunch. In Australia, they love to be inspired, empowered, and to achieve things - and in recent months, Aussies have certainly been getting stuck in. <div><br /><div><br /></div><div><br /></div><div>We’ve seen their passion reflected in significant watchtime increases across a range of content categories. Watchtime for home improvement videos has doubled. (1) Tourist destination videos have jumped by 70% (2), and there’s been a swell of 45% in watchtime for surfing videos (3). Engaged audiences are using YouTube to learn, discover ideas, and shape their real world experiences in new and interesting ways. </div><div><br /></div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjvfa-SFoZIJbu4OCMh-geRe1qwjf0UxhSlenlc0CXcDuh8fINusnorpPjyZDB2HGCZ14oXELp7byCLt0PJggXnl5V4cH24AmvsYLaTuxz__WTBehuU49Oowop5OIsoqjWveYKq6v7607g/s1200/201018+-+Google+Down+Under_Blog+Posts+Graphic+01_1200px.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="500" data-original-width="1200" height="266" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjvfa-SFoZIJbu4OCMh-geRe1qwjf0UxhSlenlc0CXcDuh8fINusnorpPjyZDB2HGCZ14oXELp7byCLt0PJggXnl5V4cH24AmvsYLaTuxz__WTBehuU49Oowop5OIsoqjWveYKq6v7607g/w640-h266/201018+-+Google+Down+Under_Blog+Posts+Graphic+01_1200px.gif" width="640" /></a></div><br /><div class="separator" style="clear: both; text-align: center;"><br /></div><br /><div><br /></div><div>Australian advertisers have been searching for ways to better connect with audiences for years, but with the launch of YouTube Select, the game has changed. Advertisers and agencies now have direct access to the best content and most passionate audiences YouTube has to offer. </div><div><br /></div><div><br /></div><div><br /></div><div><b>Driving the best Return of Investment (ROI) </b></div><div>YouTube Select is about personalisation, not programming. Brands can deliver precise messaging to audiences who are watching videos on topics they are passionate about, in the time and place that works for them. Through powerful, unique tools and signals, YouTube Select helps advertisers access more of the most relevant and contextual content with: </div><div><ul style="text-align: left;"><li><b>Lineups:</b> YouTube generated packages that engage viewers through content and topic. </li><li><b>Programmes & Packages:</b> Key moments and sponsorships across Sports, Music and YouTube Kids that spark interest and deepen brand association. </li></ul></div><div><br /></div><div><br /></div><div>By building deep connections through shared interests and powerful moments, advertisers and agencies can drive exceptional ROI. In 2019, global lineups delivered an average awareness lift of 13% and an average purchase intent lift of 9% (4), with a US study also showing YouTube Select lineups drove greater ROI than TV in 73% of Marketing Mix Models that measured YouTube Select lineups, Other Digital, and TV in 2016-2018 (5). </div><div><br /></div><div><br /></div><div><br /></div><div><b>The power and the passion </b></div><div>We know the days of the family sitting down around the TV after dinner to watch a show together are gone. These days, primetime is personal. Primetime is anytime. And primetime is about passion. In fact, Aussies’ number one criteria for valuable content is whether it aligns to their personal passions and interests (6). </div><div><br /></div><div><br /></div><div><br /></div><div>YouTube Select’s content packaging approach empowers brands to connect with those passions and show up in primetime, whenever it may be. With precise audience curation tools across a diverse range of high-quality, brand safe content, advertisers can be sure their products will be seen when and where it matters. So instead of your hair spray product showing up with just any beauty video, you can speak to the eager at-home stylists that are watching hair tutorials specifically, at the time that is best for them. </div><div><br /></div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjLl99osvDWGlZ0y70yCCd6eAjiP_NvouQRD7ZLRqopnqHOyUoHcBb0c2NOKuwZNuGU7h7yV5DMcK-PFF7Nr806OftmJc8Or2z_igJkU1oHwHPGJeCBMc29dEeDBt8iyf5YJ-gzOw9Dg6I/s1920/Beauty_Shalom-Blac_11.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1080" data-original-width="1920" height="360" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjLl99osvDWGlZ0y70yCCd6eAjiP_NvouQRD7ZLRqopnqHOyUoHcBb0c2NOKuwZNuGU7h7yV5DMcK-PFF7Nr806OftmJc8Or2z_igJkU1oHwHPGJeCBMc29dEeDBt8iyf5YJ-gzOw9Dg6I/w640-h360/Beauty_Shalom-Blac_11.png" width="640" /></a></div><div><br /></div><div>As the beating heart of YouTube content, our creators continue to deliver the goods. In Australia there are now 100 channels with over one million subscribers, and a further 1,000 with 100,000+ (7), and Aussies pull their weight amongst the one billion people around the world who watch a music video on YouTube each month (8). Artists like Tones and I, who was busking in Byron in 2019, and now has over a billion views of Dance Monkey on YouTube, can now connect with fans through unique digital experiences like her <a href="https://www.youtube.com/watch?v=191GBbfJ818">intimate live performance</a> in April. </div><div><br /></div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg01PW0vz4DXNzFuwfBP7tSO-yvsTIkvBn2k6pV5tV816il9XbK1P0X7mLCKx8-RRjoBTlDYUrzvyL3_VGwLaPyK_uh3YAZtGBLZxMm5cBRV38182GGZFh9hL28euZuzZrJmh0aHtSepFI/s2048/Tones+YouTube+.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1643" data-original-width="2048" height="514" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg01PW0vz4DXNzFuwfBP7tSO-yvsTIkvBn2k6pV5tV816il9XbK1P0X7mLCKx8-RRjoBTlDYUrzvyL3_VGwLaPyK_uh3YAZtGBLZxMm5cBRV38182GGZFh9hL28euZuzZrJmh0aHtSepFI/w640-h514/Tones+YouTube+.jpg" width="640" /></a></div><br /><div><br /></div><div>For the sports nuts (and I most definitely include myself in this category), YouTube is the place for sport and fitness content that can’t be found anywhere else - a fact that 79% of YouTube sports viewers have noted (9). It just goes to show that YouTube is able to provide niche, personal content experiences for sports fans that they truly value and will come back to time and time again. </div><div><br /></div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiaREz1UnrCH8lm1nWb0W72lLRS-FHbCFqOjoSpP92K0V6y6WfjHt1JH35g2SlW8dsJaXwnIptsCEdQlNylYpbPmhwIJSxDmuVnwPrxVnKQ4C3fr9BqKLX0HiT7CQ-Ky1L-qprZxgzT3XI/s1200/201018+-+Google+Down+Under_Blog+Posts+Graphic+02_FINAL_V02+%25281%2529.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="981" data-original-width="1200" height="525" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiaREz1UnrCH8lm1nWb0W72lLRS-FHbCFqOjoSpP92K0V6y6WfjHt1JH35g2SlW8dsJaXwnIptsCEdQlNylYpbPmhwIJSxDmuVnwPrxVnKQ4C3fr9BqKLX0HiT7CQ-Ky1L-qprZxgzT3XI/w640-h525/201018+-+Google+Down+Under_Blog+Posts+Graphic+02_FINAL_V02+%25281%2529.png" width="640" /></a></div><br /><div><br /></div><div><b>An interested audience that can’t be found anywhere else </b></div><div>YouTube is the most loved video content platform in Australia, and it shows. With 16 million monthly visitors and 7.5 million in the 18-39 demographic (10), YouTube has an expansive, connected viewer base that can’t be found anywhere else. And that base continues to grow. </div><div><br /></div><div><br /></div><div><br /></div><div>Content consumption, as well as the use of SVOD services, <a href="https://www.thinkwithgoogle.com/intl/en-aunz/marketing-strategies/video/aussies-are-streaming-more-content-than-ever-before-heres-what-it-means-for-marketers/">jumped sharply in April and May</a>, with 72% of Aussies now able to access at least one SVOD (11) service (2.6 million more than before COVID-19) and seven million people are streaming YouTube through connected TV - with a 65% jump in watchtime on TV screens since last year (12). </div><div><br /></div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiuWo-tNLn70-DbAMrRoCSmJGhhpMPoKoB67oz7ZhrwpgnXSBuZGJTrabCogNepFjHiIc1y3tU3Jl8mhBQLr6PqyNuUuDTl_OCVRabbmZFmppo5FPPvJkzBBtA_FeCMIrO6f0QsHvDiUgI/s1600/TwG_AUNZ_SVOD_Nugget2.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="445" data-original-width="1600" height="178" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiuWo-tNLn70-DbAMrRoCSmJGhhpMPoKoB67oz7ZhrwpgnXSBuZGJTrabCogNepFjHiIc1y3tU3Jl8mhBQLr6PqyNuUuDTl_OCVRabbmZFmppo5FPPvJkzBBtA_FeCMIrO6f0QsHvDiUgI/w640-h178/TwG_AUNZ_SVOD_Nugget2.png" width="640" /></a></div><br /><div><br /></div><div><br /></div><div>YouTube Select now offers you more capabilities on the TV screen, and gives you more choice in how you buy. In Australia, YouTube Select lineups are available via Google Ads, Display & Video 360 and reservation. </div><div><br /></div><div><br /></div><div><br /></div><div>83% of the total Aussie adult population turns to YouTube (13) when they want to get deeper into their interests, to grow as people, to solve problems or achieve their goals. And with that in mind, we’re incredibly excited to offer YouTube Select to Australian advertisers and agencies. By partnering with some of the best content on YouTube through lineups and programmes, brands can deliver exceptional ROI by building deeper connections in more powerful moments than ever before. We remain committed to delivering engaging videos to everyone, everyday, and we look forward to seeing how these exciting new tools can help our advertisers grow! </div><div><br /></div><div><br /></div><div><br /></div><div><i>Posted by Rhys Williams, Director Media Sales, Google Australia & New Zealand
</i></div></div><div><i><br /></i></div><div><span style="font-size: x-small;">Sources:</span></div><div><span style="font-size: x-small;">(1) Google Data, AU, Apr 20 - Jun 20 vs. Apr 19 - Jun 19</span></div><div><span style="font-size: x-small;">(2) Google Data, AU, Apr 20 - Jun 20 vs. Apr 19 - Jun 19</span></div><div><span style="font-size: x-small;">(3) Google Data, AU, Apr 20 - Jun 20 vs. Apr 19 - Jun 19</span></div><div><span style="font-size: x-small;">(4) Google Preferred Lineups (now part of YouTube Select) Brand Lift, 2019, Google Preferred launched countries (across all studies measured).</span></div><div><span style="font-size: x-small;">(5) Commissioned Nielsen MMM Meta-Analysis, 2016-2018. Base: a list of studies selected and compiled by Nielsen, consisting of all available CPG studies completed in 2016-2018 that contain Google Preferred, Other Digital, and TV results. This list includes 45 studies for US Brands across all CPG categories. ROI is “Retail ROI,” defined as total incremental sales divided by total media spend. Incremental offline retail sales measured for TV represents average across all TV broadcasters.</span></div><div><span style="font-size: x-small;">(6) [Google/Nature, Primetime is Personal study, AU, Aug 2019. n=1500 people age 18-65.] </span></div><div><span style="font-size: x-small;">(7) Google data, AU, Jan 2019.</span></div><div><span style="font-size: x-small;">(8) Source: YouTube Internal Data June 2020</span></div><div><span style="font-size: x-small;">(9) Source: Google/Ipsos Connect, Sports Viewers Study, U.S. among adults aged 18-54 who watch sports/fitness content on YouTube at least monthly, n=1,501, Feb. 2016.</span></div><div><span style="font-size: x-small;">(10) Source: Nielsen Digital Content Ratings, Monthly Total, Platform C/M, Video 0 seconds, Brand: YouTube, Unique Audience, Apr '20.</span></div><div><span style="font-size: x-small;">(11) The Lab/Nature COVID Brand Navigator, Media Deep Dive, April – May 2020 (n=1600 Australians) </span></div><div><span style="font-size: x-small;">(12) YouTube Internal Data, March 2020.</span></div><div><span style="font-size: x-small;">(13) Nielsen Digital Content Ratings, Monthly Total, Platform C/M, Video 0 seconds, Ppl 18+, Brand: YouTube, Unique Audience, Apr '20.</span></div><div><span style="font-size: x-small;"><br /></span></div><div><i><br /></i></div>anzprteamhttp://www.blogger.com/profile/06099752084931732403noreply@blogger.comtag:blogger.com,1999:blog-4371296950668142214.post-30776702335142746842020-10-22T10:42:00.001+11:002020-10-22T10:47:12.881+11:00Magpies, masks and a mullet: 5 trends that show what inspired Aussies to search, cheer and learn this footy season<div>Over the past few years, we’ve been working to help Aussies connect with all things footy – whether we’re delving into our <a href="https://australia.googleblog.com/2019/08/great-sporting-land.html">rich sport heritage</a>, following <a href="https://australia.googleblog.com/2018/03/footy-fans-stay-on-ball-with-google.html">live footy scores</a> and fixtures or <a href="https://www.youtube.com/watch?v=tXQwFjU7Tlc">voting for the Mark of the Year</a> directly in Search. </div><div><br /></div><div>2020 has thrown us all kinds of curve balls – from pausing the season to putting clubs in hubs – but our spirit hasn’t been shaken. Search shows we Aussies have stayed dedicated to our game. </div><div><br /></div><div>As we get ready for Saturday’s blockbuster AFL Grand Final between Geelong and Richmond, we’re looking back at what and how we searched this footy season: </div><div><br /></div><h3 style="text-align: left;"> 1. Power to AFL Women </h3><div><br /></div><div><span id="docs-internal-guid-14e9a981-7fff-9d6a-8d80-d35361df1aed"><span face=""Google Sans", sans-serif" style="font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><span style="border: none; display: inline-block; height: 289px; overflow: hidden; width: 624px;"><img height="289" src="https://lh3.googleusercontent.com/5oZ1SOYFNna4b9XJOOeA4C6mHbl_D7r6CFFjxpVE-Zp6JcLe5ISOnQrkIS9U5XKrjs1C2COHdLHcqzK4DwQwDz1mR_UPucg2yKE9tvQ-8L144nfPDuo71mWMLm02L2iZhFQ5GrdMrA" style="margin-left: 0px; margin-top: 0px;" width="624" /></span></span></span></div><div><br /></div><div>A clear standout in Search is the growing interest in AFLW – which hit a new all time high in 2020. With four new clubs entering the league in 2020, the rapid expansion of AFLW prompted <a href="https://trends.google.com/trends/explore?date=all&geo=AU&q=%2Fg%2F11clhs143n">uptick in Searches</a> for clubs such as West Coast Eagles, which was the most Searched AFLW team this season. </div><div><br /></div><div><br /></div><div><span id="docs-internal-guid-202d7830-7fff-d962-2dde-3e9edcd2a380"><span face=""Google Sans", sans-serif" style="font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><span style="border: none; display: inline-block; height: 236px; overflow: hidden; width: 624px;"><img height="236" src="https://lh6.googleusercontent.com/hUyTsHQJMYh2Mi6N0idcq6ntBiN_CE7_-Ymn5eWK_gPVUkAbTTo9NPvA_EAa00_Muhs1D1fkxJc_Z9JVZUYC4Ws7M7d-vI1y4Da1mMpr6EPGQIfstGKN4lToPSNZVR-8fRjfz-CTYw" style="margin-left: 0px; margin-top: 0px;" width="624" /></span></span></span></div><div><br /></div><h3 style="text-align: left;">2. Teams on top (in Search) </h3><div>While the Collingwood Magpies won’t be on the field this Grand Final day, they topped the ladder for the most searched for clubs in 2020. Here are the top AFL teams ranked by Search interest in Australia in 2020 so far: </div><blockquote style="border: none; margin: 0px 0px 0px 40px; padding: 0px; text-align: left;"><div style="text-align: left;">1. Collingwood Magpies</div><div style="text-align: left;">2. Essendon </div><div style="text-align: left;">3. Carlton </div><div style="text-align: left;">4. Richmond </div><div style="text-align: left;">5. West Coast Eagles </div><div style="text-align: left;">6. Geelong Cats </div><div style="text-align: left;">7. Port Adelaide </div><div style="text-align: left;">8. Adelaide Crows </div><div style="text-align: left;">9. St Kilda </div><div style="text-align: left;">10. Fremantle Dockers </div></blockquote><div><br /></div><h3 style="text-align: left;">3. Should the AFL bring back State of Origin in 2021? </h3><div>Footy fans were fixated on the return of State of Origin footy, as the match was the top trending moment of the season related to AFL. Searches for the match, which was dedicated to bushfire relief, <a href="https://trends.google.com/trends/explore?q=%2Fm%2F02fss8&date=2020-01-01%202020-12-31&geo=AU">spiked 2000% this year</a>. </div><div><br /></div><div><span id="docs-internal-guid-43863aa6-7fff-f818-1d01-59dd5afdc101"><span face=""Google Sans", sans-serif" style="background-color: white; color: #3c4043; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><span style="border: none; display: inline-block; height: 216px; overflow: hidden; width: 624px;"><img height="216" src="https://lh6.googleusercontent.com/Sas3B4mp_mnuQLNwXhFuhJhe8F9uZXieV4wh0wKnOAY9pgWlY-7p17z9PneWX3ibpz_fpPOZPDr1VVgxepCFnuQz5Eq7Ifd9_ASc09sMgK5364B1mq4PIAoa2iP8LzdUiBdUPWb0xQ" style="margin-left: 0px; margin-top: 0px;" width="624" /></span></span></span></div><h3 style="text-align: left;"><br /></h3><h3 style="text-align: left;">4. Moments (and a mullet) to remember </h3><div><br /></div><div><span id="docs-internal-guid-418e6c85-7fff-c86a-25fc-50a236578aa0"><span face=""Google Sans", sans-serif" style="font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><span style="border: none; display: inline-block; height: 178px; overflow: hidden; width: 269px;"><img height="170" src="https://lh5.googleusercontent.com/joyeX1gMtQuahsJcexj0NfkveAg38Tl4lA8VsafjbNVuCr4qYaBYQyyDVnsiCryr-IXjWNxRQwx2jd58ev8U_wHlQUJx5LzyYXo7b5Aom3Hgk4y_EG6EAbNrc8Pil_uj9Yya7Lml0w=w258-h170" style="margin-left: 0px; margin-top: 0px;" width="258" /></span></span></span><span style="border: none; display: inline-block; height: 177px; overflow: hidden; width: 324px;"><img height="171" src="https://lh4.googleusercontent.com/6aNquetUa9yg1fCwN2NsRgr_VIdGx_Zs60iAxDlm-jie9NMAKzr_95rEPxkEgh5uWS0A42ExQqel_ysmx9GBZqvJ-oJ5VJ8UIp02n0z35ak7SOuh0j6TOTGWxrSRVc8mRI8EjSTBPw=w313-h171" style="margin-left: 0px; margin-top: 0px;" width="313" /></span></div><div><span id="docs-internal-guid-aa6117af-7fff-29b9-1955-78f328524c0a"><span face=""Google Sans", sans-serif" style="font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"></span></span></div><div><span id="docs-internal-guid-b6ea698a-7fff-5f9a-ed49-d7ca27b1dbc1"><span face=""Google Sans", sans-serif" style="font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"></span></span></div><div><br /></div><div>This footy season graced us with iconic kicks and hair-dos that piqued our Search interest. Searches for “goal of the year” <a href="https://trends.google.com/trends/explore?q=/m/0941b0&date=now+7-d&geo=AU">spiked +600% this season</a>. Josh Daicos’ goal of the year also spurred <a href="https://trends.google.com/trends/explore?date=2016-09-20%202020-10-20&geo=AU&q=%2Fm%2F0ctv55">an increase in searches</a> for his dad, Peter – who was known as the Macedonian Marvel due to his wonder goals in the 80’s.</div><div><br /></div><div>Meanwhile, Bailey Smith’s mullet drove a <a href="https://trends.google.com/trends/explore?q=bailey%20smith%20mullet&date=2020-01-01%202020-12-31&geo=AU">5000% increase in searches</a> year on year. And unsurprisingly, the pandemic also came into play – as Searches for “<a href="https://trends.google.com/trends/explore?date=2020-01-01%202020-12-31&geo=AU&q=afl%20coronavirus">AFL coronavirus</a>” and “<a href="https://trends.google.com/trends/explore?date=2020-01-01%202020-12-31&geo=AU&q=afl%20face%20masks">AFL face masks</a>” have also risen this year. </div><div><br /></div><h3 style="text-align: left;">5. Tuning in, finding tickets and refining our ball skills </h3><div>Aussies came to Search to get help with a range of AFL related queries this season. We wanted to know how to bounce an AFL ball and dreamed of being an AFL player. We tuned in online – and as some cities began to welcome AFL fans back to games, we went looking for tickets. Here’s the list of trending “how to” searches for AFL in Australia in 2020 so far: </div><blockquote style="border: none; margin: 0px 0px 0px 40px; padding: 0px; text-align: left;"><div>1. How to bounce an AFL ball </div><div>2. How to watch AFL online </div><div>3. How to handball AFL </div><div>4. How to bet on AFL </div><div>5. How to get a job in the AFL </div><div>6. How to score in AFL </div><div>7. How to tackle in AFL </div><div>8. How to kick a football </div><div>9. How to get tickets to AFL grand final </div><div>10. How to be an AFL player </div></blockquote><div><br /></div><div>We're proud to continue our partnership with the AFL through 2022 to help you make the most of each season – from kick off to Grand Final Day. And as you gear up for this weekend, <a href="https://artsandculture.google.com/exhibit/afl-grand-finals/1gKi2tBvCOWPKg">check out this Great Sporting Land collection</a> to relive some of the classic Grand Final moments in Australian history! </div><div><br /></div><div><span class="byline-author">Posted by Aisling Finch, Director of Marketing, Google Australia and New Zealand </span></div>anzprteamhttp://www.blogger.com/profile/06099752084931732403noreply@blogger.comtag:blogger.com,1999:blog-4371296950668142214.post-63800386128336185962020-10-16T08:00:00.001+11:002020-10-16T08:00:05.618+11:00Google Play Points: a rewards program for the ways you Play<div class="separator" style="clear: both; text-align: center;"><iframe allowfullscreen="" class="BLOG_video_class" height="266" src="https://www.youtube.com/embed/KBhixjDM00M" width="320" youtube-src-id="KBhixjDM00M"></iframe></div><br /><div>Since 2012, Google Play has been your place to find and enjoy apps, games, movies, TV shows, and books. More than 2 billion people in 190 countries use Google Play to discover blockbuster movies, apps that help you be more productive, and books that inspire imagination. </div><div>To show our appreciation, we created a new rewards program called Google Play Points that lets you earn points and rewards for the ways you already use Google Play. Over the two years, millions of people in Japan, South Korea, the US, Taiwan, and Hong Kong have joined the program. Starting this week, Google Play Points is launching in Australia, as well as UK, France and Germany. </div><div><br /></div><div>It’s free to join, and you can earn Play Points to use for special items and discounts in top games like Candy Crush Saga and Pokémon GO, or for Google Play Credit to use on movies, books, games, and apps. </div><div><br /></div><div><br /></div><div><b>Play your way and earn points </b></div><div>With Google Play Points, you’ll earn points on everything you buy with Google Play, including in-app items, movies, books, subscriptions and more. You can also earn Play Points by downloading featured free apps and games. Weekly points events can boost your earning rate on movies, books, and select games.
</div><div><br /></div><div>Google Play Points has four levels, from Bronze to Platinum. Your level depends on how many points you’ve collected, and higher levels have perks like weekly prizes. </div><div><br /></div><div><br /></div><div><b>Redeem your Play Points how you’d like</b> </div><div>We’re partnering with developers of some of the top apps and games on Google Play so that you can redeem points for special in-app items like characters, gems and more. You can also use Play Points for Google Play Credit and rent an award-winning movie or buy a best-selling audiobook. </div><div><br /></div><div><br /></div><div><b>Join for free </b></div><div>Google Play Points will be available over the next week. It’s free to join, there is no recurring or monthly fee, and you’ll earn three times the Play Points on everything you buy your first week. To get started, visit Google Play. Tap menu, then Play Points. <a href="https://play.google.com/about/playpoints/">Learn more</a> about Play Points--and get ready to earn points and rewards. </div><div><br /></div><div><span class="byline-author">Posted by Winston Mok, Product Manager, Google Play</span>
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Whether it’s pausing to <a href="https://www.youtube.com/watch?v=_NMXp5gWSto&t=33s">check in</a>, <a href="https://www.youtube.com/watch?v=eh_v0L4O5AA&t=530s">find a moment of joy</a>, <a href="https://www.youtube.com/watch?v=X6hWc6Ddj1g">reflect</a> or <a href="https://www.youtube.com/watch?v=0LuFWP9M_JY&t=2s">simply express vulnerability</a>, creators are sharing their expertise, stories, passions, and a little bit more of themselves. And these simple acts are making a difference. </div><div>For <a href="https://lookafteryourmentalhealthaustralia.org.au/">World Mental Health Day</a>, Mental Health Week Australia and National Mental Health Month—we want to shine a light on our YouTube community, and creators who are sharing their stories, and helping others find ways to speak out, take care, and cope. </div><div>Thank you to the registered mental health organisations like <a href="https://www.youtube.com/user/BlackDogInst">Black Dog Institute</a>, <a href="https://www.youtube.com/user/projectrockit">Project Rockit</a> and <a href="https://www.youtube.com/user/headspaceAustralia">headspace Australia</a> on the platform for sharing your expert knowledge and resources with us. And thank you to the many other creators—from yoga instructors to musicians, from gardeners to gamers—for providing emotional support and a sense of connection just by opening up and talking about what you’re going through. You are all helping us take better care of ourselves and each other. </div><div><br /></div><div><br /></div><div><b>Turning to YouTube for Support and Comfort </b></div><div>Videos related to many practices associated with coping with anxiety and stress, including many hobbies, yoga and exercise, have seen increases in viewership this year. </div><div>Aussie creator <a href="https://www.youtube.com/user/ChloesAddiction">Chloe Ting</a>, was one channel offering locals in lockdown an outlet. Videos with ‘Chloe Ting’ or ‘Chloe Ting Challenge’ or ‘#chloetingchallenge’ in the title generated more than 140 million views globally since March 15, 2020.<span style="font-size: xx-small;">1</span> </div><div>Videos with prayer in the title are also among those seeing an increase in views—up 70 percent in the first quarter of 2020 compared to the prior year.<span style="font-size: xx-small;">2</span> Prayer plays an important role in the lives of many, especially in handling stressful situations, and these videos may offer a feeling of solace. They also offer a way to continue participating in religious practices, and to maintain a routine during a time that is anything but routine. </div><div class="separator" style="clear: both; text-align: center;"><iframe allowfullscreen="" class="BLOG_video_class" height="266" src="https://www.youtube.com/embed/pH3TWmIpRFc" width="320" youtube-src-id="pH3TWmIpRFc"></iframe></div><br /><div>Mental health exists on a spectrum from illness to wellness and, as such, impacts every single one of us. If you’re looking for ways to take care or you’re interested to hear how others are coping with different experiences, below are a few videos to explore. For more, check out our <a href="https://www.youtube.com/channel/UCgffSD0hpI0nglPAV_77dtA">Mental Health Awareness Playlist</a>. </div><div><br /></div><div><br /></div><div><b>Meet Sarah Chrisp </b></div><div>Kiwi entrepreneur Sarah aka Wholesale Ted usually shares advice on ecommerce with her 620k fans. This week saw a break in tradition though, when she posted <a href="https://www.youtube.com/watch?v=p9XJxo-l7Ro&t=88s">this video</a> on her struggle with anxiety, depression and burnout, and how she restored her sense of wellbeing, and balance. </div><div><br /></div><div><br /></div><div><b>Meet Maaz </b></div><div>He’s a trained medical doctor turned animator extraordinaire. This <a href="https://www.youtube.com/watch?v=-JhktXHg8OA">video</a> breaks away from Maaz’s renowned comedic take on life events and stories, as he talks about the discrimination he faced growing up as Muslim Pakastani in Australia, and how he has learned to be comfortable in his own skin. </div><div><br /></div><div><br /></div><div><b>Meet Jason Stephenson </b></div><div>Average daily views of videos related to insomnia more than doubled after April 1 compared to the first quarter of the year,<span style="font-size: xx-small;">3</span> and in turn, average daily views of videos related to guided meditation with “sleep” in the title increased 25 percent in April, compared to March.<span style="font-size: xx-small;">4</span> </div><div>So find a comfy seat, close down your eyes and take a moment. Jason has attracted almost two million fans to his channel, sharing <a href="https://www.youtube.com/c/JasonStephensonSleepMeditationMusic/videos">weekly guided meditations</a>, inspirational talks and affirmations to help you de-stress, find calm and get better sleep. </div><div><br /></div><div><br /></div><div><b>Meet Erin May Henry </b></div><div>Based in Melbourne, Erin has become a go-to for videos on positive self-talk. Tune in for videos <a href="https://www.youtube.com/watch?v=YvT3ovQXucs">like this one</a> on self-care routines, healthy habits and life lessons that’ll help you feel motivated, and supported.</div><div><br /></div><div><br /></div><div><b>Meet Jamie Perkins </b></div><div>He shares honest stories about the ins and outs of being a dad to two young daughters. Jamie created his YouTube <a href="https://www.youtube.com/c/JamiePerkins/videos">channel</a> to provide fun, inspirational videos on his approach to life and raising little ones. In <a href="https://www.youtube.com/watch?v=_NMXp5gWSto&t=33s">this video</a> created for World Mental Health Day, he talks gratitude, and what helps him get through.
</div><div><br /></div><div><br /></div><div>What creators are doing on YouTube is no small thing. Talking openly about coping matters. When creators promote healthy ways of coping and share adaptive skills and tips, they not only inspire us to try new strategies, but they also begin to chip away at the stigma associated with talking about and taking care of our mental health. And when stigma is reduced, we’re more likely to reach out and ask for the additional help we may need. </div><div><br /></div><div>If you're looking for support or want to talk, help is available 24 hours a day, 7 days a week, anywhere in Australia and New Zealand: </div><div><a href="https://www.lifeline.org.au">Lifeline Australia</a> | 13 11 14 </div><div><a href="https://kidshelpline.com.au">Kids Helpline</a> | 1800 55 1800 </div><div><a href="https://www.beyondblue.org.au">Beyond Blue</a> | 1300 22 4636 </div><div><br /></div><div><a href="https://www.lifeline.org.nz">Lifeline New Zealand</a> | 0800 54 33 54 </div><div><a href="https://www.youthline.co.nz">Youthline New Zealand</a> | 0800 376 633 </div><div><br /></div><div>For research-informed mental health resources and free support tools, check out <a href="https://www.blackdoginstitute.org.au">Black Dog Institute</a>.</div><div><br /></div><div><br /></div><div><br /></div><div><span style="color: #666666; font-size: xx-small;">1 YouTube data, Global, 15 March 2020 - 5 July 2020</span></div><div><span style="color: #666666; font-size: xx-small;">2 YouTube data, Global, jan - Mar 2019, Jan - Mar 2020 </span></div><div><span style="color: #666666; font-size: xx-small;">3 YouTube data, Global, January - April 2020 </span></div><div><span style="color: #666666; font-size: xx-small;">4 YouTube data, Global, March - April 2020 </span></div><div><br /></div><div><span class="byline-author"><br /></span></div><div><span class="byline-author"><br /></span></div><div><span class="byline-author">Posted by YouTube Australia</span>
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</span></div>anzprteamhttp://www.blogger.com/profile/06099752084931732403noreply@blogger.comtag:blogger.com,1999:blog-4371296950668142214.post-70884954233060387932020-10-02T00:16:00.000+10:002020-10-02T00:16:25.129+10:00Helping Australian retailers and shoppers Retailers have played a vital role in Australia’s response to COVID-19, battling through a tough economic environment while serving their customers and communities, providing essential products and services, and supporting jobs. <div><br /></div><div><br /></div><div><br /></div><div>As more Australian businesses turn to e-commerce, we’ve been focused on <a href="https://australia.googleblog.com/2020/05/further-help-for-aussie-small.html">supporting them in every way we can</a>. And we’re pleased to announce that from mid-October we are <a href="https://www.blog.google/products/shopping/its-now-free-to-sell-on-google/">making it free</a> for merchants in Australia to list their products on the <a href="https://www.google.com/shopping?hl=en">Google Shopping</a> tab. More info <a href="https://support.google.com/merchants/answer/9826670?hl=en">here</a>. </div><div><br /></div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjIRDU1RaX0zCihUIKrG6tlwxHITJ7V61JmNuPiD13U8pXLhppkj_v3k4lz1yewAIsrae2RXr_Cr0DErwYZ_KlrQMYDYteu8iLTmdqCG-qaTwv4pve9F5dvl_vY_XqFmVSvmKErlWPGmLM/s2048/shutterstock_347059970.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1365" data-original-width="2048" height="426" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjIRDU1RaX0zCihUIKrG6tlwxHITJ7V61JmNuPiD13U8pXLhppkj_v3k4lz1yewAIsrae2RXr_Cr0DErwYZ_KlrQMYDYteu8iLTmdqCG-qaTwv4pve9F5dvl_vY_XqFmVSvmKErlWPGmLM/w640-h426/shutterstock_347059970.jpg" width="640" /></a></div><br /><div><br /></div><div>For retailers, this change means free exposure to millions of people who come to Google every day for their shopping needs, regardless of whether they advertise on Google. For shoppers, it means more products from more stores, discoverable through the Google Shopping tab. </div><div><br /></div><div><br /></div><div><br /></div><div>For advertisers, it means paid campaigns can now be augmented with free listings. </div><div><br /></div><div><br /></div><div><br /></div><div><a href="https://blog.google/products/shopping/its-now-free-to-sell-on-google">In the US</a>, where the change was made earlier this year, retailers running free listings and ads got an average of twice as many views and 50 percent more visits—and small and medium-sized businesses saw the biggest increases. </div><div><br /></div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiGnSSmx4TnY3WA1QYfYYlT0YuZKNhbvkYrEjF8l_s9K_JvLd7Xl4_ZoBNWiLRNM8nUsxMI-0C6B7S1uXmCD-Fw8qO_oqLvsqcmDkMaR_4M2FxQz-1dz-ZJBaM8Az1SF-hzj1zGR-DEYU4/s480/APAC+Free+Listings+GIF.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="442" data-original-width="480" height="369" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiGnSSmx4TnY3WA1QYfYYlT0YuZKNhbvkYrEjF8l_s9K_JvLd7Xl4_ZoBNWiLRNM8nUsxMI-0C6B7S1uXmCD-Fw8qO_oqLvsqcmDkMaR_4M2FxQz-1dz-ZJBaM8Az1SF-hzj1zGR-DEYU4/w400-h369/APAC+Free+Listings+GIF.gif" width="400" /></a></div><div><br /></div><div><b>Australia’s changing retail landscape </b></div><div><br /></div><div><br /></div><div><br /></div><div>Free listings for Australian retailers comes at a time of huge change in the way people shop and sell across the region. Even before the pandemic, e-commerce was growing fast—over FY19, Australians spent more than $29 billion on online goods, which was up 20.8 percent year-on-year. (1) </div><div><br /></div><div><br /></div><div><br /></div><div>COVID-19 has accelerated these trends: </div><div><ul style="text-align: left;"><li>Between March and August 2020, more than 900,000 new households shopped online for the first time. That’s 35.4% more than the same period in 2019. (2) </li><li>68 percent of online shoppers believe they will increase the number of online purchases after the crisis. (3) </li></ul></div><div><br /></div><div><br /></div><div>To help retailers adjust to these changes, we’re offering skills training through <a href="https://grow.google/intl/ALL_au/">Grow with Google</a> and sharing <a href="https://www.thinkwithgoogle.com/intl/en-aunz/">research and insights</a> to inform their business decisions. We’ve launched a <a href="https://www.thinkwithgoogle.com/intl/en-apac/consumer-insights/consumer-trends/retail-road-recovery-tips-how-retailers-can-better-connect-consumers/">playbook</a> and <a href="https://adsonair.withgoogle.com/events/retail-road-to-recovery">webinar series</a> to help retailers better manage digital storefronts. And we’re working closely with many of our partners to help merchants manage their products and inventory. This includes partners like <a href="https://www.shopify.com/google-shopping">Shopify</a>, <a href="https://www.bigcommerce.com/">BigCommerce</a> and <a href="https://dynamiccreative.com/feedops/google-shopping-free-listings/">Dynamic Creative</a>. </div><div><br /></div><div><br /></div><div><br /></div><div>In advancing our plans with Google Shopping, we hope to build on these programs, providing extra support and relief for Aussie retailers when it’s needed most. </div><div><br /></div><div><br /></div><div><br /></div><div><b>What’s next? </b></div><div><br /></div><div><br /></div><div><br /></div><div>Existing users of <a href="https://support.google.com/merchants/answer/10033607">Merchant Center</a> and Shopping ads don't have to do anything to take advantage of the free listings. For new users of Merchant Center, we'll continue working to streamline the onboarding process over the coming weeks and months. </div><div><br /></div><div><br /></div><div><br /></div><div>We’re looking forward to working even more closely with retailers throughout Australia, helping shoppers find the products they need more easily, contributing to the recovery from COVID-19, and preparing for longer-term change in local commerce. </div><div><br /></div><div><br /></div><div><br /></div><div><i>Posted by Renee Gamble, Industry Director, Retail, Google Australia </i></div><div><br /></div><div><span style="font-size: x-small;">Sources: (1) Australia Post, Inside Australian Online Shopping: 2019 eCommerce Industry Update (2) Australia Post, Inside Australian Online Shopping Report, September 2020 (3) Kantar COVID-19 Barometer, n=500 Australians, 18-90 years 14-18th August
</span></div>anzprteamhttp://www.blogger.com/profile/06099752084931732403noreply@blogger.com