Last week, amid a sea of 100" plasma screens and innumerable cool gadgets, Google Australia took its place at CeBIT, the large information and communications technology show held in Sydney.
Google's presence at the event was headlined by Dave Girouard, our Vice President, Enterprise. Dave's keynote speech focused on the opportunity that Google Apps (calendar, e-mail and office software) and other Google Enterprise products offer in the workplace. Over 1,000 Australian businesses have started using Apps since its release. Glen Speckert, also from the Enterprise team, spoke about Google's role in providing geospatial services to Governments.
The Google stand gave us the opportunity to meet some of the estimated 30,000 attendees who went through the event. Our AdWords online team members, who spend a lot of their time answering requests via email or the phone, got a fantastic face-to-face opportunity to walk clients through the sign-up process and, in the course these sessions, provide advice on how to get the most out of AdWords.
We received plenty of great stories about how AdWords has worked for different clients. We're going to continue to reach out and communicate with our Australian users and partners. And, of course, our engineers are always working to develop and roll out new innovations.
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